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AMD To Power Samsung’s Digital Media
AMD’s Embedded R-Series accelerated processing unit, previously codenamed “Bald Eagle,” is powering Samsung’s latest set-back-box digital media players.
Bald Eagle was designed for high performance at low power with broad connectivity but mostly for digital signage.
It seems that new Samsung SBB-B64DV4 is intended for demanding signage applications that transform Samsung SMART Signage Displays into digital tools for a wide range of business needs.
The chipmaker claimed that by using its Embedded R-Series APUs, Samsung SBB media players for digital signage can manage HD graphics performance and support multivideo stream capabilities up to two displays, in a power efficient and ultra-compact form factor.
Scott Aylor, corporate vice president and general manager, AMD Embedded Solutions said that digital signage is a key vertical for the AMD Embedded business.
“The AMD Embedded R-Series APU enables leading digital signage providers to harness high levels of compute and graphics performance within a low-power design envelope. AMD Embedded Solutions help designers at Samsung achieve aggressive form factor goals and drive down system costs while providing the rich multimedia their digital signage customers’ demand,” he said.
The AMD Embedded RX-425BB APU combines an x86 CPU with an integrated, discrete-class AMD Radeon R6 graphics processing unit in a low-power configuration to minimize heat dissipation constraints and meet energy efficiency requirements.
The processor uses AMD’s latest Graphics Core Next architecture, created for advanced graphics applications and parallel processing capabilities.
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The new desktop refresh according to SweClockers is going to end up with A10-8850K branding. The new processor will get a 100MHz faster turbo clock and is based on the same 28nm manufacturing process. The base CPU clock for the A10-8850K is 3.7GHz, the same speed as the AMD A10-7850K, but the Turbo clock will jump to 4.1GHz with the new one. The A10-7850K has 4.0 GHz top turbo clock and 720 MHz GPU speed for its GCN Sea Island GPU.
The new A10-8850K will get the GPU to 856MHz. The memory speed supported stays at 2133MHz and the socket of choice remains FM2+. The TDP stays at 95W.
As you can see this is a small evolution and you can expect some cool parts for AMD on the desktop side in the latter part of 2016, some eighteen months from now, in 14nm.