Apple To Acquire Embark

Apple is reportedly purchasing mapping app developer Embark, in a move that could lend more real-time navigation features for public transit to Apple’s own Maps app.

The acquisition, which was first reported by tech journalist Jessica Lessin, follows other recent mapping purchases for Apple: HopStop, another maker of apps for public transit directions; and Locationary, which provides data about local businesses; and WifiSLAM, an indoor location and mapping company.

Apple did not directly confirm its acquisition of Embark, but in an emailed statement said, “Apple buys smaller technology companies from time to time, and we generally do not discuss our purpose or plans.”

Apple declined to comment further on the deal.

Apple has faced some serious challenges over the past year in providing a consistently solid mapping product with its Maps app. Last September Apple CEO Tim Cook was forced to publicly apologize for a series of issues plaguing the company’s Maps app in Apple’s iOS 6 operating system.

Embark is a company based in the San Francisco Bay Area that makes a mobile mapping app designed to help people navigate mass transit systems. The company’s app provides “tailored trips” specific to the user’s region, along with notifications for late-running trains and other advisories and closures.

Embark’s technology, if it does find its way into a future Apple product, could enhance Apple’s mapping products and make the company a stronger competitor to rivals like Google. Google’s Maps app already offers real-time public transit navigation features, as do some smaller players like iTransitBuddy.

Embark’s app is available for free on the iPhone for 10 transit systems including Boston’s MBTA, Chicago’s L, the New York City Subway and San Francisco’s Bart and Caltrain systems, with more on the way, according to Embark’s website.

It is not clear whether Embark’s app will be shut down as part of the acquisition. The app was still available in Apple’s App Store at the time of this article’s posting.

Embark’s team could not be immediately reached to comment on the deal.

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FTC Warns Google And FB

The Federal Trade Commission (FTC) has promised that her organisation will come down hard on companies that do not meet requirements for handling personal data.

FTC Chairwoman Edith Ramirez gave a keynote speech at the Technology Policy Institute at the Aspen Forum. She said that the FTC has a responsibility to protect consumers and prevent them from falling victim to unfair commercial practices.

“In the FTC’s actions against Google, Facebook, Myspace and others, we alleged that each of these companies deceived consumers by breaching commitments to keep their data confidential. That isn’t okay, and it is the FTC’s responsibility to make sure that companies live up to their commitments,” she said.

“All told, the FTC has brought over 40 data security cases under our unfairness and deception authority, many against very large data companies, including Lexisnexis, Choicepoint and Twitter, for failing to provide reasonable security safeguards.”

Ramirez spoke about the importance of consumer privacy, saying that there is too much “shrouding” of what happens in that area. She said that under her leadership the FTC will not be afraid of suing companies when it sees fit.

“A recurring theme I have emphasized – and one that runs through the agency’s privacy work – is the need to move commercial data practices into the sunlight. For too long, the way personal information is collected and used has been at best an enigma enshrouded in considerable smog. We need to clear the air,” she said.

Ramirez compared the work of the FTC to the work carried out by lifeguards, saying that it too has to be vigilant.

“Lifeguards have to be mindful not just of the people swimming, surfing, and playing in the sand. They also have to be alert to approaching storms, tidal patterns, and shifts in the ocean’s current. With consumer privacy, the FTC is doing just that – we are alert to the risks but confident that those risks can be managed,” she added.

“The FTC recognizes that the effective use of big data has the potential to unleash a new wave of productivity and growth. Like the lifeguard at the beach, though, the FTC will remain vigilant to ensure that while innovation pushes forward, consumer privacy is not engulfed by that wave.”

It’s all just lip service, of course. Companies might be nominally bound by US privacy laws in online commerce, and that might be overseen by the FTC, but the US National Security Agency (NSA) collects all internet traffic anyway, and makes data available to other US government agencies and even some private companies.

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Google Snubs Privacy

Search giant Google has told the British government it is immune to prosecution on privacy issues and it can do what it like. The US Company is accused of illegally snooping on its British customers by bypassing privacy settings on Apple devices, such as iPads, to track their browsing history.

A group of British people took Google to court but the search engine is trying to get the case thrown out. Its argument is that it is not subject to British privacy law because it is based in California. This is the second time that Google has tried to avoid British law by pretending to operate in another country. It has come under fire for failing to pay tax in the UK

Nick Pickles, director of Big Brother Watch, said: ‘It is deeply worrying for a company with millions of British users to be brazenly saying they do not regard themselves bound by UK law. Solicitor Dan Tench, of law firm Olswang, said this was another instance of Google being here when it suits them and not being here when it doesn’t. Ironically when the US ordered Google to stop what it was doing, it forced the search engine to pay a $22.5million to regulators.

There are some indications that Google may not get its way. In July the Information Commissioner’s Office told Google its privacy rules breached UK law so it will be very hard for it to stand up in court and say it didn’t.

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Google Encrypts Data

Google officially announced it will by default encrypt data warehoused in its Cloud Storage service.

The server-side encryption is now active for all new data written to Cloud Storage, and older data will be encrypted in the coming months, wrote Dave Barth, a Google product manager, in a blog post.

“If you require encryption for your data, this functionality frees you from the hassle and risk of managing your own encryption and decryption keys,” Barth wrote. “We manage the cryptographic keys on your behalf using the same hardened key management systems that Google uses for our own encrypted data, including strict key access controls and auditing.”

The data and metadata around an object stored in Cloud Storage is encrypted with a unique key using 128-bit Advanced Encryption Standard algorithm, and the “per-object key itself is encrypted with a unique key associated with the object owner,” Barth wrote.

“These keys are additionally encrypted by one of a regularly rotated set of master keys,” he wrote. “Of course, if you prefer to manage your own keys then you can still encrypt data yourself prior to writing it to Cloud Storage.”

Data collection programs revealed by former U.S. National Security Agency contractor Edward Snowden have raised questions about U.S. government data requests made to Internet companies such as Google for national security investigations.

A Google spokeswoman said via email the company does not provide encryption keys to any government and provides user data only in accordance with the law.

“Our legal team reviews each and every request, and we frequently push back when the requests appear to be fishing expeditions or don’t follow the correct process,” she wrote. “When we are required to comply with these requests, we deliver it to the authorities. No government has the ability to pull data directly from our servers or network.”

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Chinese Hackers Go After Dissidents

The “Comment Crew,” a group of China-based hackers whose outing earlier this year in major media outlets caused a conflict with the U.S., have resumed their attacks against dissidents.

FireEye, a security vendor that specializes in trying to stop sophisticated attacks, has noticed attackers using a fresh set of tools and evasion techniques against some of its newer clients, which it can’t name. But Rob Rachwald, director of market research for FireEye, said in an interview Monday that those clients include an organization in Taiwan and others involved in dissident activity.

The Comment Crew was known for many years by security analysts, but its attacks on The New York Times, described in an extensive report in February from vendor Mandiant, thrust them into an uncomfortable spotlight, causing tense relations between the U.S. and China.

Rachwald said it is difficult to determine if the organizations being targeted now were targeted by the Comment Crew previously, but FireEye said last month that the group didn’t appear to be hitting organizations they had compromised before.

Organizations opposing Chinese government policies have frequently been targeted by hackers in what are believed to be politically motivated surveillance operations.

The Comment Crew laid low for about four months following the report, but emerging clues indicate they haven’t gone away and in fact have undertaken a major re-engineering effort to continue spying. The media attention “didn’t stop them, but it clearly did something to dramatically alter their operations,” Rachwald said in an interview.

“If you look at it from a chronological perspective, this malware hasn’t been touched for about 18 months or so,” he said. “Suddenly, they took it off the market and started overhauling it fairly dramatically.”

FireEye researchers Ned Moran and Nart Villeneuve described the new techniques on Monday on FireEye’s blog.

Two malware samples, called Aumlib and Ixeshe, had been used by the Comment Crew but not updated since 2011. Both malware programs have now been altered to change the appearance of their network traffic, Rachwald said.

Many vendors use intrusion detection systems to spot how malware sends data back to an attacker, which helps determine if a network has been compromised. Altering the method and format for how the data is sent can trick those systems into thinking everything is fine.

In another improvement, encryption is now employed to mask certain components of the programs’ networking communication, Rachwald said. The malware programs themselves, which are designed to steal data and log keystrokes, are basically the same.

Mandiant’s report traced the hacking activity to a specific Chinese military unit called “61398.” The company alleged that it waged a seven-year hacking spree that compromised 141 organizations.

Rachwald said it is strongly believed the Comment Crew is behind the new attacks given its previous use of Aumlib and Ixeshe. But the group has also re-engineered its attack infrastructure so much over the last few months that it is difficult to say for sure.

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Is Apple Doomed?

The necromancy department of Apple has been summoning the spirit of Steve Jobs in the hope of turning around its current dismal growth figures. For a while now, even amongst Apple fanboys, there has been a belief that Jobs’ Mob has gone done the tubes since Jobs croaked.

It is a myth of course, Jobs’ specialty was not innovation but to market a working ideas as if it were his own. But either way Apple is attempting to try and convince everyone that the new iPhone was personally designed by its former CEO. Even after being dead for a while now, and having no impact over the disasters the company has since suffered, Jobs apparently was on board for the iPhone 5S.

According to Apple’s government liaison Michael Foulkes, Jobs oversaw the design of two models of iPhone to go on sale after his death. We suspect that it will take full resurrection before anyone takes this particular spin seriously. If Jobs could really see into the future and predict where his toys would be three years after he died, we would have thought he would have also seen that was a stupid idea not to accept conventional medical treatment for his cancer until it was too late.

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NOAA Super Computer Goes Live

The National Oceanic and Atmospheric Administration has rolled out two new supercomputers that are expected to improve weather forecasts and perhaps help better prepare us for hurricanes.

The two IBM systems, which are identical clones, will be used by NOAA’s National Weather Service to produce forecast data that’s used in the U.S. and around the world.

One of the supercomputers is in Reston, Va.; the other is in Orlando. The NWS can switch between the two in about six minutes.

Each is a 213-teraflop system running a Linux operating system on Intel processors. The federal government is paying about $20 million a year to operate the leased systems.

“These are the systems that are the origin of all the weather forecasts you see,” said Ben Kyger, director of central operations at the National Centers for Environmental Prediction.

NOAA had previously used identical four-year-old 74-teraflop IBM supercomputers that ran on IBM’s AIX operating system and Power 6 chips.

Before it could activate the new systems, the NWS had to ensure that they produced scientifically accurate results. It had been running the old and new systems in parallel for months, comparing their output.

The NWS has a new hurricane model, which is 15% more accurate in day five of a forecast for a storm’s track and intensity. That model is now operational and running on the new systems. That’s important, because the U.S. is expecting a busy hurricane season.

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IBM Still Talking Up SyNAPSE

IBM has unveiled the latest stage in its plans to generate a computer system that copies the human brain, calculating tasks that are relatively easy for humans but difficult for computers.

As part of the firm’s Systems of Neuromorphic Adaptive Plastic Scalable Electronics (SyNAPSE) project, IBM researchers have been working with Cornell University and Inilabs to create the programming language with $53m in funding from the Defense Advanced Research Projects Agency (DARPA).

First unveiled two years ago this month, the technology – which mimics both the size and power of humanity’s most complex organ – looks to solve the problems created by traditional computing models when handling vast amounts of high speed data.

IBM explained the new programming language, perhaps not in layman’s terms, by saying it “breaks the mould of sequential operation underlying today’s von Neumann architectures and computers” and instead “is tailored for a new class of distributed, highly interconnected, asynchronous, parallel, large-scale cognitive computing architectures”.

That, in English, basically means that it could be used to create next generation intelligent sensor networks that are capable of perception, action and cognition, the sorts of mental processes that humans take for granted and perform with ease.

Dr Dharmendra Modha, who heads the programme at IBM Research, expanded on what this might mean for the future, sayng that the time has come to move forward into the next stage of information technology.

“Today, we’re at another turning point in the history of information technology. The era that Backus and his contemporaries helped create, the programmable computing era, is being superseded by the era of cognitive computing.

“Increasingly, computers will gather huge quantities of data, reason over the data, and learn from their interactions with information and people. These new capabilities will help us penetrate complexity and make better decisions about everything from how to manage cities to how to solve confounding business problems.”

The hardware for IBM’s cognitive computers mimic the brain, as they are built around small “neurosynaptic cores”. The cores are modeled on the brain, and feature 256 “neurons” (processors), 256 “axons” (memory) and 64,000 “synapses” (communications between neurons and axons).

IBM suggested that potential uses for this technology could include a pair of glasses which assist the visually impaired when navigating through potentially hazardous environments. Taking in vast amounts of visual and sound data, the augmented reality glasses would highlight obstacles such as kerbs and cars, and steer the user clear of danger.

Other uses could include intelligent microphones that keep track of who is speaking to create an accurate transcript of any conversation.

In the long term, IBM hopes to build a cognitive computer scaled to 100 trillion synapses. This would fit inside a space with a volume of no more than two litres while consuming less than one kilowatt of power.

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Microsoft Slashes Surface Pro

Microsoft on slashed the price of its Surface Pro tablet by $100, or between 10% and 11%, dropping the 64GB model to $799 and the 128GB to $899.

The cuts came three weeks after much more dramatic discounts to Microsoft’s Surface RT, which was reduced by up to 30% to prices starting at $349.

Microsoft said that the price cuts would be valid in the U.S. and Canada until August 30, or while supplies last. Discounts were also offered to customers in China, Hong Kong and Taiwan.

U.S. electronics retailer Best Buy — a key Microsoft partner — also was selling the Surface Pro tablets at the lower prices Sunday, as was Staples.

The Surface Pro tablets rely on Windows 8 Pro and Intel processors, rather than the stripped-down Windows RT and lower-powered ARM processors of the Surface RT devices. Surface Pro tablets can run traditional Windows software like the full-featured Office 2013 productivity suite.

While the price cuts were reminiscent of the more aggressive Surface RT discounts, their much smaller size could simply be part of Microsoft’s back-to-school marketing: August is the biggest month for that selling season, which is second only to the end-of-the-year holidays for retailers pushing consumer electronics, personal computers and tablets.

Microsoft is expected to refresh its Surface tablet lines this fall, a notion reinforced by company executives, who have repeatedly pledged that the company is in the tablet business for the long haul. The Surface Pro discounts could be part of the usual push to empty inventory prior to the launch of new models.

The 10% to 11% price cuts were also in line with other hardware makers’ recent discounting. Last month, Best Buy ran a short-term deal that chopped prices of the MacBook Pro by as much as 17%, and for college students, up to 25%.

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Intel Launches 530 Series SSD

Intel’s new SSD 530 series was detailed a while ago, but now it is finally official. Intel has formally announced the new drives in three form factors: mSATA, M.2 and 2.5-inch.

The drives will be available in a wide range of capacities, starting at 80GB, through 120GB, 180GB, 240GB, 360GB and 480GB for 2.5-inch drives. As for M.2 and mSATA drives, they will be available in 80GB, 120GB, 180GB and 360GB capacities.

Intel’s new 530 drives are based on 20nm MLC flash and the brains behind the brawn come from LSI, in the form of the SandForce SF-2281 controller. Although transfer speeds will vary depending on capacity, the fastest 530-series drives will deliver read speeds of up to 540MB/s and write at 490MB/s. As for random performance, they boast 41k IOPS in random read and 80k IOPS in random write.

Intel also says the 530-series is its most power efficient storage product to date, which is hardly surprising, but it is good news for notebook vendors who will use mSATA units.

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