Adobe Eases Privacy Concerns

Tests on the latest version of Adobe System’s e-reader software reveals the company is now collecting less data following a privacy-related row last month, according to the Electronic Frontier Foundation.

Digital Editions version 4.0.1 appears to only collect data on e-books that have DRM (Digital Rights Management), wrote Cooper Quintin, a staff technologist with the EFF. DRM places restrictions on how content can be used with the intent of thwarting piracy.

Adobe was criticized in early October after it was discovered Digital Editions collected metadata about e-books on a device, even if the e-books did not have DRM. Those logs were also sent to Adobe in plain text.

Since that data was not encrypted, critics including the EFF contended it posed major privacy risks for users. For example, plain text content could be intercepted by an interloper from a user who is on the same public Wi-Fi network.

Adobe said on Oct. 23 it fixed the issues in 4.0.1, saying it would not collect data on e-books without DRM and encrypt data that is transmitted back to the company.

Quintin wrote the EFF’s latest test showed the “only time we saw data going back to an Adobe server was when an e-book with DRM was opened for the first time. This data is most likely being sent back for DRM verification purposes, and it is being sent over HTTPS.”

If an e-book has DRM, Adobe may record how long a person reads it or the percentage of the content that is read, which is used for “metered” pricing models.

Other technical metrics are also collected, such as the IP address of the device downloading a book, a unique ID assigned to the specific applications being used at the time and a unique ID for the device, according to Adobe.

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Amazon Tops Apple

A mere five months after Apple snatched J.D. Power’s tablet satisfaction award away from Samsung, it has lost it to up-and-coming Amazon.

Apple’s iPad finished in second place in the latest satisfaction survey conducted by J.D. Power and Associates, with a score of 824 out of a possible 1,000. For the first time, Amazon took first place, scoring 827.

Samsung came in at 821 for third, while Asus and Acer filled out the first five, but those stragglers’ scores were under the category average.

J.D. Power’s satisfaction score included five separate measurements for performance, ease of operation, features, styling and design, and cost, with each accounting for different percentages of the final number. Performance, for example, counted as 28% of the total; cost for 11%.

Apple received high scores in performance and styling and design, while Amazon performed best in ease of operation and cost, said Kirk Parsons, senior director of telecommunications services at J.D. Power.

“Within the tablet segment, there’s a balance of cost and value, and for this period, Amazon was at the equilibrium,” said Parsons. “For the money, [Amazon tablets] do what buyers need them to do. And the Mayday feature really helped them in ease of operation.”

Mayday is a feature on Amazon’s higher-end tablets that lets customers video chat with support representatives using the device.

Parsons called out Amazon’s Fire HDX, which launched in October 2013 in a 7-in. size and a month later in an 8.9-in. format, for driving the brand’s scores. Amazon now sells the 7-in. Fire HDX for $179; the 8.9-in. model starts at $379. “The new Fire HDX did really, really well” in the survey, Parsons noted.

J.D. Power polled nearly 2,700 U.S. tablet owners who had had their current devices for less than a year. The survey period ran from March to August.

The last time J.D. Power published tablet customer satisfaction scores, Amazon placed fourth. Its jump to first was a small surprise, said Parsons. “I figured [Amazon’s] scores would improve, but I didn’t think they’d take the top spot,” he admitted.

Price is increasingly important to satisfaction, said Parson, as costs fall and capabilities climb across the board, making it more difficult for premium-priced tablets like Apple’s iPad, to retain their polled positions. On average, tablet customers now spend $345 on their tablets, $48 less than in April 2013, a decline of 12%.

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Is Samsung Flip Flopping?

Samsung is apparently rethinking its decision not to bring Android 4 to the Galaxy S and Galaxy Tab.

Earlier the company stated that neither device could be updated due to the size of Samsung’s TouchWiz interface. The news created a bit of an issue with users sharpening scythes, pitchforks and lighting torches to go on a lynching. Now word on the street is that the company is considering backing down on its decision due to “strong customer demand.”

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E-Readers More Popular Than Tablets

More people are using e-readers than tablets, according to a Pew Research Institute study.

The Pew survey of 2,277 adults that finished on May 22 found that 12% of Americans owned an e-reader device in May compared to 8% who owned a tablet like Apple’s iPad.

Also, ownership grew faster for e-readers like the Nook or Kindle than ownership of tablets over the six months between November 2010 and May, the Pew survey found.

The telephone survey found that Hispanic Americans are the fastest-growing ownership group of both e-reader and tablet devices.

E-reader ownership increased from 6% of American adults in November 2010 to 12% in May, Pew said.

Tablet ownership grew from 5% to 8% over the same period. Tablet ownership had been increasing “relatively quickly” through Nov. 2010, Pew said, but growth was virtually flat from January to May, growing from only from 7% to 8%.

Pew also found that 3% of U.S. adults own both kinds of devices, while 9% own an e-reader but not a tablet, and 5% own a tablet but not an e-reader.

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