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Is nVidia’s Auto Venture Paying Off?
August 17, 2016 by admin
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The driverless car market is expected to grow to $42 billion by 2025 and Nvidia has a cunning plan to grab as much of that market as possible with its current automotive partnerships.
The company started to take in more cash from its car business recently. The company earned $113 million from its automotive segment in fiscal Q1 2017. While that is not much it represents a 47 percent increase over the year before. Automotive revenue up to about 8.6 percent of total revenue and it is set to get higher.
BMW, Tesla, Honda and Volkswagen are all using Nvidia gear in one way or another.
BMW’s been using Nvidia infotainment systems for years and seems to have been Nvidia’s way into the industry. Tesla has a 17 inch touchscreen display of which is powered by Nvidia. You can see Tesla’s all-digital 12.3-inch instrument cluster display uses Nvidia GPUs. Honda has Tegra processors for its Honda Connect infotainment system.
But rumors are that Nvidia is hoping to make a killing from the move to driverless cars. The company is already on the second version of its Drive PX self-driving platform. Nvidia claims that Drive PX recently learned how to navigate 3,000 miles of road in just 72 hours.
BMW, Ford, and Daimler are testing Drive PX and Audi used Nvidia’s GPUs to help pilot some of its self-driving vehicles in the past. In fact Audi has claimed that it can be used to help normal car driving.
It said that the deep learning capabilities of Drive PX allowed its vehicles to learn certain self-driving capabilities in four hours instead of the two years that it took on competing systems.
According to Automotive News Europe Nvidia is working closely with Audi as its primary brand for Drive PX but then it will move to Volkswagen, Seat, Skoda, Lamborghini, and Bentley.
Tesla also appears to think that Nvida is a key element for driverless car technology. At the 2015 GPU Technology Conference last year, the company said that Tegra GPU’s will prove “really important for self-driving in the future.” Tesla does not use the Drive PX system yet, but it could go that way.
Courtesy-Fud
Qualcomm Releases Car Platform
Qualcomm has released its Connected Car Reference Platform so that the car industry to build prototypes for the next-generation connected car.
Qualcomm could make piles of dosh if car-makers choose its platforms in the future. While it looks like the whole program and hardware package is not there yet, it gives developers something to play with which should see it under the bonnet of the next generation of car automation.
The next trick will be to get autonomous steering and collision avoidance features into the package. Qualcomm will probably apply its machine learning SDK, announced just a few weeks ago, and the Snapdragon 820 processor.
In a press release Qualcomm said the Connected Car Reference Platform uses a common framework that scales from a basic telematics control unit (TCU) up to a highly integrated wireless gateway, connecting multiple electronic control units (ECUs) within the car and supporting critical functions, such as over-the-air software upgrades and data collection and analytics.
The vehicle’s connectivity hardware and software to be upgraded through its life cycle, providing automakers with a migration path from Dedicated Short Range Communications (DSRC) to hybrid/cellular V2X and from 4G LTE to 5G.
It can also manage concurrent operation of multiple wireless technologies using the same spectrum frequencies, such as Wi-Fi, Bluetooth and Bluetooth Low Energy.
The system supports OEM and third-party applications to providing a secure framework for the development and execution of custom applications.
Qualcomm appears to be working on the problem of over-the-air software updates. Updating software on a mission-critical system such as an autonomous car is a much harder problem than updating a smartphone because it has to be completely secure and work every time without reducing safety. However given that updates have stuffed up the mobile phone business and a car will need lots of them in its much longer working life, it is something which will need to be tackled.
Qualcomm has to solve this problem anyway to accelerate shipments not only to the car market but to the IoT market, where it hopes to sell tens of billions of chips.
Qualcomm says it expects to ship the Connected Car Reference Platform to automakers, tier 1 auto suppliers and developers late this year.
Courtesy-Fud
GM Buys Cruise Automation
March 21, 2016 by admin
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General Motors the acquisition Cruise Automation for Cruise’s deep software talent and rapid development capability — a move designed to further accelerate GM’s development of autonomous vehicle technology.
Over the past two months, GM has entered into a $500 million alliance with ride-sharing company Lyft; formed Maven — its personal mobility brand for car-sharing fleets in many U.S. cities — and established a separate unit for autonomous vehicle development.
“This acquisition announcement clearly shows that GM is serious about developing the technology and controlling its own path to self-driving and driverless vehicles,” said Egil Juliussen, research director for IHS Automotive.
While GM did not disclose the financial details of the Cruise acquisition, reports estimated the purchase to be in the $1 billion range.
Founded in 2013, Cruise sells an aftermarket product that is positioned as a highway autopilot, according to IHS Automotive.
Vehicles using Cruise’s software cannot automatically changes lanes, but the technology does work at low speed and highway speed, meaning it’s classified between Level 2 and Level 3 in the National Highway Traffic Safety Administration’s levels of autonomous driving.
The NHTSA’s Level 3 includes limited self-driving automation and allows a driver to cede full control of all safety-critical functions under certain traffic or environmental conditions; Level 4 indicates a fully autonomous vehicle.
Cruise’s software was initially offered by Audi in its A4 and S4 vehicles as a $10,000 option that required installation work by Cruise. The product consisted of a sensor unit on top of the car and a computer in the trunk.
GM’s purchase of Cruise is likely to spur other carmakers “to react and determine what their strategy should be,” Juliussen said.
Other carmakers are likely to seek to become partners with Google and license Google’s self-driving and driverless software technology. Multiple manufacturers are likely to opt for a Google partnership, IHS said.
Source- http://www.thegurureview.net/aroundnet-category/gm-announces-acquisition-of-cruise-automation.html
Is nVidia Going All-In On Autonomous Cars?
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Nvidia is applying all that it knows about deep learning to enable autonomous vehicles.
The GPU vendor has launched NVIDIA DRIVE PX 2 which is an autonomous vehicle development platform powered by the 16nm FinFET-based Pascal GPU.
The GPU maker issued a version of DRIVE PX last year to its automotive partners including Audi, BMW, Daimler, Ford and dozens more. This newer version is equipped with two Tegra SOCs with ARM cores plus two discrete Pascal GPUs.
Nvidia said that the new platform is capable of 24 trillion deep learning operations per second ten times more than the last generation.
It can also offer an aggregate of 8 teraflops of single-precision performance which is a four-fold increase over the PX 1 and many times faster than using a slide rule or counting on your fingers.
The development platform includes the Caffe deep learning framework to run DNN models designed and trained on DIGITS, NVIDIA’s interactive deep learning training system.
Nivida wants to take humans out of the drivers’ seat to reduce the one million automotive-related fatalities each year.
Perception is the main issue and deep learning is able to achieve super-human perception capability. DRIVE PX 2 can process 12 video cameras, plus lidar, radar and ultrasonic sensors. This 360 degree assessment makes it possible to detect objects, identify them and their position relative to the car, and then calculate a safe and comfortable trajectory.
Courtesy-Fud
Nvidia Teams Up With Volvo For Self-Driving Car Computer
January 15, 2016 by admin
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Nvidia Corp. took the wraps off of a new, lunchbox-size super-computer for self-driving cars and announced that Volvo Car Group will be the new device’s first customer.
Volvo, of Sweden, is owned by China’s Geely Automotive Holdings.
Nvidia made the announcement at the beginning of the Consumer Electronic Show in Las Vegas. Calls to Volvo’s spokesman in China were not immediately answered.
The new Drive PX 2, said company CEO Jen-Hsung Huang, has computing power equivalent to 150 MacBook Pro computers, and can deliver up to 24 trillion “deep learning” operations – allowing the computer to use artificial intelligence to program itself to recognize driving situations – per second.
Partnerships between automakers and Silicon Valley companies on self-driving technologies are taking center stage at this year’s show.
Also on Monday, General Motors Co. announced a $500 million investment in ride-sharing service Lyft.
Huang didn’t offer revenue projections for Drive PX 2, but automotive is the fastest-growing business segment for Nvidia, whose largest revenue source is video games.
Source-http://www.thegurureview.net/aroundnet-category/nvidia-teams-up-with-volvo-for-self-driving-car-computer.html
AT&T Gets GM
March 5, 2013 by admin
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AT&T Monday said it will provide LTE wireless services to most General Motors automobiles starting in 2014 in the U.S. and Canada.
A multi-year agreement between AT&T and GM subsidiary OnStar calls for vehicles to continue getting OnStar’s safety and security services while adding information and entertainment services for backseat drivers, AT&T said.
Millions of vehicles will be affected, as AT&T rolls out LTE to reach 300 million people in the U.S. by the end of 2014.
The AT&T-GM announcement is part of an explosion in the number of devices connected to the Internet, many of them wirelessly, in what some have termed the “Internet of Things.”
“The is a big announcement for connected devices,” Glenn Lurie, president of emerging enterprises and partnerships at AT&T, said in an interview at Mobile World Congress here.
GM Adds IT Jobs
General Motors Co said on Monday it will add 1,500 jobs at a new software development center in Michigan as part of the U.S. automaker’s previously announced plan to move information technology work back into the company.
GM said it will hire the software developers, database experts, analysts and other IT positions over the next four years for the office in Warren, Michigan. It is the second of four software development centers GM plans to open, following one it announced last month in Austin, Texas.
In July, the Detroit automaker said it would reverse years of outsourcing IT work. GM now outsources about 90 percent of its IT services and provides the rest in-house, but it wants to flip those figures in the next three to five years.
The IT overhaul is spearheaded by GM Chief Information Officer Randy Mott, who outlined the plan to GM’s 1,500 IT employees in June. The former Hewlett-Packard Co executive believes the moves will make GM more efficient and productive.
GM, which has not disclosed the cost or savings of its strategy, plans to cut the automaker’s sprawling list of IT applications by at least 40 percent and move to a more standardized platform. GM will also simplify the way it transmits data.
Is GM Reconsidering Facebook
July 12, 2012 by admin
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General Motors Co and Facebook Inc are in talks about the return of the U.S. automaker as a paid advertiser almost two months after GM said it would stop running ads on the social networking website, sources close to the situation said on Tuesday.
Although the two companies remain far from reaching an agreement, Facebook executives have actively courted the world’s largest carmaker. One source said Facebook was not pushing for GM’s immediate return, but offered to provide data showing the effectiveness of the website’s paid ads.
Facebook Chief Operating Officer Sheryl Sandberg sent GM Chief Executive Dan Akerson an e-mail urging the company to reconsider its decision shortly after the third-largest U.S. advertiser pulled its ads in May, a move that undermined confidence in Facebook on the eve of its highly-anticipated initial public offering, according to sources who were not permitted to speak publicly because the talks are ongoing.
Cars May Come With nVidia’s Tegra
January 23, 2012 by admin
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One of the things that we keep hearing as a big business opportunity for ARM manufacturers is to get their chips in cars. We heard this before, but this time we are not talking about navigation / entertainment systems.
The idea behind the concept is that more and more cars will come with collision detection mechanisms, road tracking that can keep your car stay in the high way lane. It gets better, the car can now lock on the car in front of you and accelerate and decelerate with it, so called adaptive cruise control with some manufacturers.
Fancier cars today come with elaborate stability assistance systems and many other features that might put such processors to good use, for something far more useful than just navigation and playing music.