Can Acer Go High-End?

Most popular for its low-cost laptops, Acer doesn’t really inspire thoughts of premium products. But building high-end hardware could be the Taiwanese vendor’s best chance as it looks for a way to rescue its struggling business.

With consumers flocking to tablets and smartphones, Acer’s once-thriving PC business has been left in the dust. Quarterly financial losses have become routine at the company and its PC shipments declined more sharply in the past year than at any other major vendor, according to IDC.

The grim situation forced CEO J.T. Wang to resign from his post last Tuesday. Acer will also cut 7 percent of its global workforce and has assembled an advisory committee to come up with a new strategy, the company announced.

Bright spots are hard to find. The Wintel model that propelled Acer for years and helped it become the second-largest PC vendor in 2009 has been falling apart amid the demand for mobile gadgets. And Windows 8 and Intel’s Ultrabook strategy have failed to resuscitate the market.

It hasn’t helped that Acer is so reliant on sales to consumers, said IDC analyst Bryan Ma. The entire PC industry has been hurt by tablets, but Dell and Hewlett-Packard have at least managed to find cover selling PCs to businesses, which are still buying them. And Lenovo has capitalized on its position in China, now the world’s largest PC market.

“Acer didn’t really have the commercial PC business to protect themselves. That’s why they were hit harder,” Ma said.

Acer — whether to its benefit or detriment — has instead gained a reputation for low-priced PCs. Even in tablets it has tried to undercut rivals — its Iconia W4, an 8-inch Windows 8.1 tablet, starts at US$329.99, while its Iconia B Android tablet goes for $129.99. The low prices have helped keep the company on consumers’ radar, but at the expense of profits.

One option for Acer is to build a brand as a higher-end PC player. It took a step in that direction last year with the Aspire S7, a Windows laptop with a slender, aluminum chassis that sells for $1,200 and up. That product and its successors have had some success for the company, with sales of 2,000 to 3,000 units per month, said James Wang, an analyst with research firm Canalys.

“I think Acer has started to learn they are able to sell some expensive products,” he said.

Selling higher-end PCs could help stop the bleeding in Acer’s finances, but with the overall PC market still shrinking it’s unlikely to help it expand in any meaningful way. “You can’t really expect vendors in desktops and notebooks to find growth,” Wang said. “You win in the market by not falling in shipments.”

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Is Qualcomm’s Adreno 400 Coming in 2014?

Qualcomm’s Adreno 330 GPU will be replaced by new Adreno 400-series parts and naturally the new generation will be faster than the one that sits inside the Snapdragon 800.

Our sources are telling us that Adreno 400 is expected with the new version of Snapdragon that is set to debut in early 2014. Traditionally Qualcomm uses CES to showcase its new chips and CES 2014 starts on January 7th, so it sounds like the right time for it.

The only key detail that we learned about Adreno 400 is that despite a significant increase in GPU performance the chip won’t have a compute part and it doesn’t support OpenCL. Many will see this as a handicap, but to be honest we see limited uses for OpenCL in mobile chips, at least for now.

Nvidia’s Logan comes with Open CL 1.1 as well as Open GL 4.4 support. Adreno 330 can push 3.6 Gigapixels a second making it one of the fastest GPUs in mobile market, capable of going head to head with the Tegra 4. Adreno 400 naturally ends up faster.

Then again we expect that Logan Tegra 5 has what it takes to dominate the mobile GPU market in 2014. Let’s not forget about PowerVR 6-series parts, ARM’s recently announced Mali 700-series or Vivante’s upcoming mobile GPU designs, either.

Unlike the AMD-Nvidia duopoly in the PC GPU market, right now there are five players vying for the top spot in the mobile space and things are bound to get interesting.

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Is Lenovo Eyeing Blackberry?

Lenovo reportedly has joined the list of possible Blackberry buyers, with the firm reportedly having approached the struggling Canadian phone maker.

The Wall Street Journal reported that Lenovo, despite previously denying that it was mulling a Blackberry buy (paywalled), has been given the thumbs up to cast an eye over the Canadian company’s books before making it a possible offer.

If reports are to be believed, Lenovo has joined a list of possible buyers that includes Intel, Cisco, SAP, Google, Samsung and LG.

Specific details of Lenovo’s possible acquisition are yet to be revealed, but as a newcomer to the smartphone market Lenovo recently admitted that it is selling more smartphones than tablets and PCs in China, despite being one of the only PC makers to continue showing sales growth.

However, Lenovo’s smartphone portfolio is yet to appear the UK, and the firm hasn’t seen much success outside China. However, picking up Blackberry could help Lenovo enter the global smartphone market, and the firm could be looking to take over from Blackberry as a phone maker focused on business professionals.

Lenovo might have a hard time closing a buyout deal for Blackberry, though. Rumours about a takeover have already led to speculation that such a buyout would struggle to get approval from the US and Canada, due to the company’s Chinese ownership and the fact that Blackberry does business with sensitive parts of both governments.

Blackberry didn’t comment on a possible Lenovo buyout, but instead put out its usual vague statement. A company spokesperson said, “The special committee, with the assistance of Blackberry’s independent financial and legal advisors, is conducting a robust and thorough review of strategic alternatives.”

Lenovo declined to comment on the report.

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HP To Support The iPad

Is your iPad out of warranty? Hewlett-Packard to the rescue.

HP updated its SmartFriend support service and will now troubleshoot problems with Windows, Android, Chrome OS, OS X and iOS products, according to a fact sheet describing the service.

“HP is expanding its HP SmartFriend service to provide 1:1 expert support for any brand of PC or tablet,” the company said. The plan previously supported PCs from HP and other vendors, as well as Macs.

Users can avail of the service to address general hardware, software and malware issues. HP says its agents can “remove viruses, improve PC performance, solve software errors, and connect devices to a wireless network with enhanced security.” The support is provided by phone or over the Internet, so don’t expect a technician to trot in and fix your iPad in person. But HP notes it can save you from driving to a store.

Unlike Best Buy’s Geek Squad service, HP’s service does not include hardware repairs. It can be tricky to change the battery or storage in tablets, so for iPads, the Genius Bars at Apple Stores may still be the best option for some repairs.

HP didn’t immediately comment on exactly what support it will provide for the iPad. HP printers offer wireless printing from iPads and iPhones. HP sells primarily Windows PCs and Android tablets, though on last Thursday it announced the Pavilion 14 laptop with Google’s Chrome OS.

While SmartFriend includes support for iOS devices, the service seems focused mainly on Windows products. Its technicians include “Microsoft Application Trainers, Microsoft Product Specialists, A+/MCP/MCSE Certified Professionals, Network Administrators and HTML Developers,” according to the fact sheet.

The service starts at US$9.99 per month and users can sign up for a pre-paid, monthly or yearly support plan. A “Complete Plan” supports two devices, while a “Family Plan” supports up to four devices.

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nVidia Launching New Cards

We weren’t expecting this and it is just a rumour, but reports are emerging that Nvidia is readying two new cards for the winter season. AMD of course is launching new cards four weeks from now, so it is possible that Nvidia would try to counter it.

The big question is with what?

VideoCardz claims one of the cards is an Ultra, possibly the GTX Titan Ultra, while the second one is a dual-GPU job, the Geforce GTX 790. The Ultra is supposedly GK110 based, but it has 2880 unlocked CUDA cores, which is a bit more than the 2688 on the Titan.

The GTX 790 is said to feature two GK110 GPUs, but Nvidia will probably have to clip their wings to get a reasonable TDP.

We’re not entirely sure this is legit. It is plausible, but that doesn’t make it true. It would be good for Nvidia’s image, especially if the revamped GK110 products manage to steal the performance crown from AMD’s new Radeons. However, with such specs, they would end up quite pricey and Nvidia wouldn’t sell that many of them – most enthusiasts would probably be better off waiting for Maxwell.

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Tech Hiring Up This Year

Hiring of technology professionals has been increasing since the first half of this year, with new IT hires accounting for about 10% of all the job growth in the U.S. in June, according to two independent assessments.

Total tech employment reached 4.47 million in June, an increase of 22,600 jobs from the prior month, or a .51% gain, according to TechServe Alliance, an IT services industry group which tracks employment data month-to-month. The total excludes tech manufacturing employment.

Similarly, Foote Partners, which researches IT employment trends, reported a gain of 18,200 new tech jobs last month.

These gains are coming at the same time that some tech employers are cutting jobs.

IBM has cut more than 3,000 workers over the past few weeks, struggling Hewlett-Packard is still eliminating jobs, and Symantec is seeing layoffs as well.

The U.S. economy added 195,000 jobs overall in June, according to the Labor Dept.

Foote said that IT employment in the first half of this year is averaging 13,500 new jobs per month.

“While the pace of job creation in the national labor force appears stuck at 7.6% unemployment and new jobs are heavily in part-time positions and low wage full-time segments, IT jobs have been on a sustained growth upswing and wages are holding steady if not growing slightly,” said David Foote, chief analyst, in a statement.

Reports on IT employment figures from analyst can differ widely depending on what U.S. labor department categories are use in the calculations.

Another firm that analyzes the labor market, Janco Associates, reported a gain of 9,900 jobs in June based on the categories it tracks.

Despite the increase in hiring, IT salaries remain flat, said Janco.

“Based on our interviews with over 96 CIOs in the last 30 days, we concluded that CIOs are not in a great hurry to hire new staff except to meet short term needs until they see a clear trend as to what is happening with the economy,” said Janco CEO Victor Janulaitis in a statement.

Janulaitis said that “67% of the CIOs we interviewed do not see any real push to expand staffing over the next 12 months.”

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nVidia’s CUDA 5.5 Available

Nvidia has made its CUDA 5.5 release candidate supporting ARM based processors available for download.

Nvidia has been aggressively pushing its CUDA programming language as a way for developers to exploit the floating point performance of its GPUs. Now the firm has announced the availability of a CUDA 5.5 release candidate, the first version of the language that supports ARM based processors.

Aside from ARM support, Nvidia has improved supported Hyper-Q support and now allows developers to have MPI workload prioritisation. The firm also touted improved performance analysis and improved performance for cross-compilation on x86 processors.

Ian Buck, GM of GPU Computing Software at Nvidia said, “Since developers started using CUDA in 2006, successive generations of better, exponentially faster CUDA GPUs have dramatically boosted the performance of applications on x86-based systems. With support for ARM, the new CUDA release gives developers tremendous flexibility to quickly and easily add GPU acceleration to applications on the broadest range of next-generation HPC platforms.”

Nvidia’s support for ARM processors in CUDA 5.5 is an indication that it will release CUDA enabled Tegra processors in the near future. However outside of the firm’s own Tegra processors, CUDA support is largely useless, as almost all other chip designers have chosen OpenCL as the programming language for their GPUs.

Nvidia did not say when it will release CUDA 5.5, but in the meantime the firm’s release candidate supports Windows, Mac OS X and just about every major Linux distribution.

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HP Aims To Boot ‘Useless’ Data

Hewlett-Packard wants to help organizations rid themselves of useless data, all the information that is no longer necessary, yet still occupies expensive space on storage servers.

The company’s Autonomy unit has released a new module, called Autonomy Legacy Data Cleanup, that can delete data automatically based on the material’s age and other factors, according to Joe Garber, who is the Autonomy vice president of information governance.

Hewlett-Packard announced the new software, along with a number of other updates and new services, at its HP Discover conference, being held this week in Las Vegas.

For this year’s conference, HP will focus on “products, strategies and solutions that allow our customers to take command of their data that has value, and monetize that information,” said Saar Gillai, HP’s senior vice president and general manager for the converged cloud.

The company is pitching Autonomy Legacy Data Cleanup for eliminating no-longer-relevant data in old SharePoint sites and in e-mail repositories. The software requires the new version of Autonomy’s policy engine, ControlPoint 4.0.

HP Autonomy Legacy Data Cleanup evaluates whether to delete a file based on several factors, Garber said. One factor is the age of the material. If an organization has an information governance policy of only keeping data for seven years, for example, the software will delete any data older than seven years. It will root out and delete duplicate data. Some data is not worth saving, such as system files. Those can be deleted as well. It can also consider how much the data is being accessed by employees: Less consulted data is more suitable for deletion.

Administrators can set other controls as well. If used in conjunction with the indexing and categorization capabilities in Autonomy’s Idol data analysis platform, the new software can eliminate clusters of data on a specific topic. “You apply policies to broad swaths of data based on some conceptual analysis you are able to do on the back end,” Garber said.

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IBM Buys SoftLayer

IBM has signed an agreement to purchase SoftLayer Technologies, as it looks to accelerate the build-out of its public cloud infrastructure. The company is also forming a services division to back up the push.

The financial details of the deal were not announced, but SoftLayer is the world’s largest privately held cloud computing infrastructure provider, according to IBM.

IBM already has an offering that includes private, public and hybrid cloud platforms. The acquisition of SoftLayer will give it a more complete in-house offering, as enterprises look to keep some applications in the data center, while others are moved to public clouds.

SoftLayer has about 21,000 customers and an infrastructure that includes 13 data centers in the U.S., Asia and Europe, according to IBM. SoftLayer allows enterprises to buy compute power on either dedicated or shared servers.

Following the close of the acquisition of SoftLayer, which is expected in the third quarter, a new division will combine its services with IBM’s SmartCloud. IBM expects to reach $7 billion annually in cloud revenue by the end of 2015, it said.

Success is far from certain: The public cloud market is becoming increasingly competitive as dedicated cloud providers, telecom operators and IT vendors such as Microsoft and Hewlett-Packard all want a piece. The growing competition should be a good thing for customers if it drives down prices. For example, Microsoft has already committed to matching Amazon Web Services prices for commodity services such as computing, storage and bandwidth.

Not all hardware vendors feel it’s necessary to have their own public cloud. Last month, Dell changed strategy and said it would work with partners including Joyent, instead of having its own cloud.

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Will Qualcomm Be First?

We could not get the right timeframe for the launch of Qualcomm’s successor to the high-end Snapdragon 800, but there is no doubt that Qualcomm, Samsung, Nvidia and other ARM supporters are thinking about 20nm products where some of them will be based on Cortex A57.

Qualcomm has its own Krait core that can be adapted to 20nm and follow up the success of Snapdragon 600 and the soon to come Snapdragon 800. It turns out that it traditionally takes 18 to 24 months for the mobile industry to shift from one process to another and Qualcomm had its first 28nm part in April 2012, with the Snapdragon S4, used in the HTC One S. The first ever 28nm part from Qualcomm was the Snapdragon S4 MSM8260A that is now more than a year old and a relatively obsolete product.

Less than a year after the first 28nm product Qualcomm followed up with the Snapdragon 600 that is shipping in millions of high end devices right now. In a month or two it plans to release Snapdragon 800 based on new Krait 400 core and add a new core and get even better performance.

The next step is the 20nm core that should start shipping before the end of 1H 2014. We would not be surprised to see 20nm Krait demoed at CES 2014 already in January, see more of it at the Mobile World Congress in February and the volume shipment to follow in early Q2 2014. This is the expected schedule and not something we got from Qualcomm.

The only official world we got is that the new generation traditionally comes 18 to 24 months after the first iteration of a current one. This can give you an idea that Tegra 5, codenamed Logan, should show up at a similar time, along with Samsung’s 20nm Exynos.

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