Will Facebook Enter The Healthcare Arena?

Facebook Inc already can tell who your friends are and the what types of things grabs your attention. Soon, it could also know the state of your health.

On the heels of fellow Silicon Valley technology companies Apple Inc and Google Inc, Facebook is plotting its first steps into the fertile field of healthcare, said three people familiar with the matter. The people requested anonymity as the plans are still in development.

The company is exploring creating online “support communities” that would connect Facebook users suffering from various ailments. A small team is also considering new “preventative care” applications that would help people improve their lifestyles.

In recent months, the sources said, the social networking giant has been holding meetings with medical industry experts and entrepreneurs, and is setting up a research and development unit to test new health apps. Facebook is still in the idea-gathering stage, the people said.

Healthcare has historically been an area of interest for Facebook, but it has taken a backseat to more pressing products.

Recently, Facebook executives have come to realize that healthcare might work as a tool to increase engagement with the site.

One catalyst: the unexpected success of Facebook’s “organ-donor status initiative,” introduced in 2012. The day that Facebook altered profile pages to allow members to specify their organ donor-status, 13,054 people registered to be organ donors online in the United States, a 21 fold increase over the daily average of 616 registrations, according to a June 2013 study published in the American Journal of Transplantation.

Separately, Facebook product teams noticed that people with chronic ailments such as diabetes would search the social networking site for advice, said one former Facebook insider. In addition, the proliferation of patient networks such as PatientsLikeMe demonstrate that people are increasingly comfortable sharing symptoms and treatment experiences online.

Chief executive Mark Zuckerberg may step up his personal involvement in health. Zuckerberg and his wife Priscilla Chan, a pediatric resident at University of California San Francisco, recently donated $5 million to the Ravenswood Health Center in East Palo Alto.

Any advertising built around the health initiatives would not be as targeted as it could be on television or other media. Pharmaceutical companies, for instance, are prohibited from using Facebook to promote the sale of prescription drugs, in part because of concerns surrounding disclosures.

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Hackers Infiltrate Jimmy Johns

Sandwich restaurant chain Jimmy John’s said there was a potential data breach involving customers’ credit and debit card information at 216 of its stores and franchised locations on July 30.

An intruder stole log-in credentials from the company’s vendor and used the credentials to remotely access the point-of-sale systems at some corporate and franchised locations between June 16 and Sept. 5, the company said.

The chain is the latest victim in a series of security breaches among retailers such as Target Corp, Michaels Stores Inc and Neiman Marcus.

Home Depot Inc  said last week some 56 million payment cards were likely compromised in a cyberattack at its stores, suggesting the hacking attack at the home improvement chain was larger than the breach at Target Corp.

More than 12 of the affected Jimmy John’s stores are in Chicago area, according to a list disclosed by the company.

The breach has been contained and customers can use their cards at its stores, the privately held company said.

Jimmy John’s said it has hired forensic experts to assist with its investigation.

“Cards impacted by this event appear to be those swiped at the stores, and did not include those cards entered manually or online,” Jimmy John’s said.

The Champaign, Illinois-based company said stolen information may include the card number and in some cases the cardholder’s name, verification code, and/or the card’s expiration date.

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Sony Launches SDK For SmartEyeglass

Sony has rolled out an SDK (software development kit) for its SmartEyeglass head-mounted display, another step toward challenging Google Glass.

The glasses can connect to Android smartphones via Bluetooth and project green monochrome text or basic graphics across a field within the lenses.

Sony said it will begin sales of the eyewear to developers by March 31, the end of its fiscal year. They will be sold in Japan, the U.S. and some European countries.

The Developer Preview SDK includes an emulator, tutorials, sample code and design guidelines to make the most of the device’s hardware and sensors including an accelerometer, gyroscope and brightness sensor.

The glasses, which weigh 77 grams, are more than 85 percent transparent and include a camera that can shoot 3-megapixel images and VGA video.

Sony has emphasized that the glasses project images to a user’s natural line of sight, which differs from the Google Glass display set in a corner.

“Sony’s competitive edge lies in our achievement of a thin lens with high transparency thanks to our unique holographic light guide plate technology, which enables us to provide a bright field of vision,” a Sony spokeswoman wrote in an email.

“Furthermore, the screen size is large, and images and text are displayed from the front for both eyes (not only one eye) to facilitate easier viewing and prevent eye fatigue.”

The price for the glasses as well as availability of a consumer version are still to be decided, she added.

Bulky prototype versions of the glasses were shown at the IFA and CES electronics shows earlier this year.

Potential applications include displaying cooking instructions for chefs, running time for joggers and messages from friends.

Augmented reality-style functions are also possible, such as displaying information when a user looks at a certain bottle of wine, facial recognition or navigation information in an unfamiliar city.

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Insurers To Use Mobile Phones To Track

A new usage-based insurance (UBI) software platform will enable insurers to track drivers’ behavior through smartphone sensors and geolocation services.

Agero, one of the nation’s largest suppliers of roadside safety software and services to automakers and insurance companies, said its new UBI telematics suite will transmit to insurers the information needed to offer discounts to good drivers, penalize others, and send alerts to emergency assistance service providers.

The UBI suite consists of the PolicyPal app, which tracks driving habits in real time, and Auto Crash Notification (ACN), which automatically notifies emergency services within moments of an accident.

Currently, State Farm’s In-Drive and Progressive’s Snapshot program, offer customers the opportunity to voluntarily participate in programs in which their insurer collects vehicle data and uses the information to determine driving habits, which in turn can be used to offer lower-rate incentives to safer operators.

Unlike Agero’s new platform, however, In-Drive and Snapshot, use a small data collection device that plugs into a vehicle’s standard OBDII onboard diagnostics port under the dashboard and transmits data from a car’s central computer to insurance companies.

Agero’s new mobile suite will greatly expand upon the universe of consumers who can vie for “discount rates” based on their driving profiles. The mobile device also travels with them in or out of the vehicle.

Over the past decade, the insurance industry has been embroiled in a heated price war, with companies vying to be king of the heap for discount pricing.

“It’s becoming a cutthroat market. They’re competing on price,” said Jeff Blecher, senior vice president of strategy at Medford, Mass.-based Agero. “To break that mold, they need a new business model. UBI does that. Now, they can compete based on the risk profile of drivers.”

UBI offers the insurance industry new opportunities for tailored discount programs. Notably, they can switch from relying OBDII dongles plugged into the customer’s car and instead use mobile apps that travel with the driver, whether he’s traveling in his own car or another vehicle.

“We want to align our strategy… with the smartphone as primary data collection point,” Blecher said.

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UPS Breached

Credit and debit card information belonging to customers made purchases at 51 UPS Store Inc. locations in 24 states this year may have been illegally accessed as the result of an intrusion into the company’s networks.

In a statement on Wednesday, UPS said it was recently notified by law enforcement officials about a “broad-based malware intrusion” of its systems.

A subsequent investigation by an IT security firm showed that attackers had installed previously unknown malware on systems in more than four-dozen stores to gain access to cardholder data. The affected stores represent about 1% of the 4,470 UPS Store locations around the country.

The intrusion may have exposed data on transactions conducted at the stores between Jan. 20 and Aug. 11, 2014. “For most locations, the period of exposure to this malware began after March 26, 2014,” UPS said in a statement.

In addition to payment card information, the hackers also appear to have gained access to customer names, as well as postal and email addresses.

Each of the affected locations is individually owned and runs private networks that are not connected to other stores, UPS added. The company provided alist of affected locations.

The breach is the third significant one to be disclosed in the past week. Last Thursday, grocery store chain Supervalu announced it had suffered a malicious intrusion that exposed account data belonging to customers who had shopped at about 180 of the company’s stores in about a dozen states. The breach also affected customers from several other major grocery store chains for which Supervalu provides IT services.

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Applied Materials Makes A Profit

Chip-equipment maker Applied Materials has surprised most of the cocaine nose jobs of Wall Street with a better-than-expected third-quarter profit. It appears that contract manufacturers are spending more on technology used to make smartphone and memory chips.

The company also forecast current-quarter adjusted profit largely above analysts’ average estimate. Chief Executive Gary Dickerson said that demand for DRAM chips is expected to grow in the current quarter.

Applied Materials, which also provides equipment to make flat panel displays and solar cells, forecast an adjusted profit of 25-29 cents per share for the fourth quarter. Wall Street was expecting a profit of 26 cents per share.

Applied Materials expects revenue growth of about 10 to 17 percent, implying revenue of $2.19 billion to $2.33 billion for the quarter. Analysts on average were expecting $2.28 billion. Applied Materials’ net income rose to $301 millionin the third quarter ended July 27, from $168 milliona year earlier. Revenue rose 14.7 percent to $2.27 billion.

Revenue in the company’s silicon systems business, which brings in about two-thirds of total sales, rose 16 percent to $1.48 billion.

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OpenSSL Gets Updated

OPENSSL, the web security layer at the center of the Heartbleed vulnerability, has been issued with a further nine critical patches.

While none are as serious as Heartbleed, patching is recommended for all users according to an advisory released today. The vulnerabilities stem from various security research teams around the web including Google, Logmein and Codenomicom, based on their reports during June and July of this year.

Among the more interesting fixes involves a flaw in the ClientHello message process. If a ClientHello message is badly fragmented, it is vulnerable to a man-in-the-middle attack which could be used to force the server to downgrade itself to the TLS 1.0 protocol, a fifteen year old and therefore pre-Heartbleed patch variant.

Other reports include memory leaks caused by denial of service attacks (DoS) and conversely, crashes caused by an attempt to free up the same portions of memory twice.

OpenSSL now has two full time coders as a result of investment by a consortium of Internet industry companies to form the Core Infrastructure Initiative, a not-for-profit group administered by the Linux Foundation. The Initiative was set up in the wake of Heartbleed, as the industry vowed to ensure such a large hole would never be left unplugged again.

While OpenSSL is used by a large number of encrypted sites, there are a number of forks of the project including LibreSSL and the recently launched Google BoringSSL.

Google recently announced that it would be lowering the page rankings of unencrypted pages in its search results as an added security measure.

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Will Twitter Release Data?

U.S. civil rights leader Rev. Jesse Jackson is urging Twitter to release its employee diversity information, which its Silicon Valley peers such as Google, Yahoo, LinkedIn and Facebook have already done.

The Rainbow Push Coalition, founded by Jackson, has also asked Twitter to signal its commitment to inclusion by hosting a public community forum to address the company’s plan to recruit and retain more African American talent.

The coalition and black empowerment group, ColorOfChange.org, plans to launch a Twitter-based campaign to challenge the company, the coalition said in a statement late last week.

On Friday at the Netroots Nation conference in Detroit, ColorofChange will lead a “Black Twitter” plenary session where activists will push out the petition campaign over Twitter and other social media.

Tech companies have been under pressure to release employee diversity data since Jackson took up the campaign to highlight the underrepresentation of African-Americans in Silicon Valley companies, starting with a delegation to Hewlett-Packard’s annual meeting of shareholders.

“….Twitter has remained silent, resisting and refusing to publicly disclose its EEO-1 workforce diversity/inclusion data,” according to the joint petition by the coalition and ColorOfChange.org.

The diversity reports are typically filed with the U.S. Equal Employment Opportunity Commission and companies are not required to make the information public.

Twitter has not commented on the matter.

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Insurers Eyeing Cyber Coverage

Insurers are eagerly monitoring exponential growth in the tiny cyber coverage market but their lack of experience and skills handling hackers and data breaches may keep their ambitions in check.

High profile cases of hackers seizing sensitive customer data from companies, such as U.S. retailer Target Corp or e-commerce company eBay Inc, have executives checking their insurance policies.

Increasingly, corporate risk managers are seeing insurance against cyber crime as necessary budget spending rather than just nice to have.

The insurance broking arm of Marsh & McLennan Companies estimates the U.S cyber insurance market was worth $1 billion last year in gross written premiums and could reach as much as $2 billion this year. The European market is currently a fraction of that, at around $150 million, but is growing by 50 to 100 percent annually, according to Marsh.

Those numbers represent a sliver of the overall insurance market, which is growing at a far more sluggish rate. Premiums are set to grow only 2.8 percent this year in inflation-adjusted terms, according to Munich Re, the world’s biggest reinsurer.

The European cyber coverage market could get a big boost from draft EU data protection rules in the works that would force companies to disclose breaches of customer data to them.

“Companies have become aware that the risk of being hacked is unavoidable,” said Andreas Schlayer, responsible for cyber risk insurance at Munich Re. “People are now more aware that hackers can attack and do great damage to central infrastructure, for example in the energy sector.”

Insurers, which have more experience handling risks like hurricanes and fires, are now rushing to gain expertise in cyber technology.

“It is a difficult risk to price by traditional insurance methods as there currently is not statistically significant actuarial data available,” said Robert Parisi, head of cyber products at insurance brokers Marsh.

Andrew Braunbergon, research director at U.S. cybersecurity advisory company NSS Labs, said that some energy companies have trouble persuading insurers to provide them with cyber coverage as the industry is vulnerable to hacking attacks that could trigger disasters like an explosion in a worst-case scenario.

Pricing on policies for retailers has climbed in the wake of recent high-profile breaches at Target, Neiman Marcus, and other merchants, he added.

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eBay Expands Mobile Shopping

Braintree, the payments gateway owned by eBay Inc, is working on removing a hurdle for e-commerce companies by making it easier for customers to directly pay for products on their smart phones.

The company rolled out a set of tools for software developers on Wednesday that allows businesses to deduct payments directly from a customer’s PayPal account.

The developer kit is the first big push from Braintree since it was bought by eBay for $800 million last year to help PayPal, eBay’s payments division, expand its presence on mobile devices.

Eliminating the need for mobile shoppers to type in their credit card details on their phones should help boost sales, Braintree Chief Executive Bill Ready said in an interview.

This is especially critical as consumers spend more time on their smartphones, a trend that is forcing developers to design a “fundamentally different computing experience” for the smaller screen, Ready added.

Braintree processes payments for businesses including car service Uber and online home-rental marketplace Airbnb.

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