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Salesforce Goes Healthcare
Salesforce Inc, one of the first cloud-computing companies, is turning its focus towards healthcare with new software and services aimed at the largest hospitals.
Salesforce has announced a strategic alliance with Amsterdam-based medical technology company Philips, which it envisions as the first of many partnerships. These companies will announce two new medical applications later in the summer, called Philips eCareCoordinator and Philips eCare Companion.
The software is designed to improve health and cut costs. The apps are intended to be used by physicians to monitor chronically ill patients between doctor visits.
Salesforce said the goal is to make it easier for hospitals to collect and analyze data from medical devices, which patients with chronic conditions often use at home.
“In the United States, care providers are facing increasing demands and decreasing reimbursement,” said Michael Peachey, a senior director of solutions and product marketing at Salesforce.
“We want to improve efficiency for physicians by transmitting patient data in real time.”
Peachey said the Salesforce software meets security and privacy rules under the Health Insurance Portability and Accountability Act, known as HIPAA.
In the short term, Peachey said Salesforce intends to develop additional apps with other partners to help doctors and nurses monitor patients from the comfort of their homes.
“It’s an open platform,” he said.
Poor Get Online With Cloud Phone
August 10, 2011 by admin
Filed under Smartphones
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Start up firm Movirtu has made plans to help 3 million or more people in poor countries use mobile services by giving them personal phone numbers, not phones.
Working with a U.N.-affiliated initiative called Business Call to Action (BCtA), Movirtu will offer the numbers, which it calls mobile identities, through commercial carriers in developing countries in Africa and South Asia. People in those countries who typically borrow phones from others will be able to log into the carrier’s network and use their own prepaid minutes and bits of data. The service is called Cloud Phone, though it operates within a carrier’s own infrastructure rather than on the Internet as a classic cloud service would.
Having a personal mobile identity can save users money in two ways, according to Ramona Liberoff, executive vice president of marketing, strategy and planning at Movirtu. First, they can use mobile services without buying a phone, which is a luxury even at US$15 or $20 for people making $1 or $2 per day. Second, the cost of prepaid service from a carrier typically is less than what consumers in those countries pay someone to borrow a phone, she said.
Though it’s customary in many of these countries to lend a phone to someone in need, the borrower is also expected to pay the lender for the usage. The average savings from using regular prepaid service instead is estimated at about $60 per year, Liberoff said.
The service will help people to use mobile banking, insurance and farming assistance services as well as make phone calls, Liberoff said.
Some of these services currently can only be delivered to individuals and not to someone sharing a phone. Personal mobile identities could be a boon to NGOs (non-governmental organizations) that want to use mobile technology. “In many cases, there are great NGO programs that can’t reach 80 percent of their base,” because those people don’t have their own phones, Liberoff said.