Can Lenovo Succeed With Tablets?
July 31, 2014 by admin
Filed under Consumer Electronics
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Lenovo on Friday said it would continue selling sub-10-in. Windows tablets in the U.S., backing away from statements it made the day before, when it said it was pulling the ThinkPad 8 from the North American market and had discontinued offering a model of the Miix 2.
“We will continue to bring new Windows devices to market across different screen sizes, including a new 8-inch tablet and 10-inch tablet coming this holiday,” Lenovo said in a press release published on its website Friday.
“Our model mix changes as per customer demand, and although we are no longer selling ThinkPad 8 in the U.S., and we have sold out of Miix 8-inch, we are not getting out of the small-screen Windows tablet business as was reported by the media (emphasis in original),” the statement continued.
On Thursday, the IDG News Service — like Computerworld, owned and operated by IDG – reported the withdrawal of the ThinkPad 8 and the 8-in. Miix from the U.S. market. The ThinkPad 8 had debuted in January at prices starting at $449, and the similarly-sized Miix had launched in October 2013.
Lenovo told IDG News that it was diverting remaining stocks of the ThinkPad 8 to other countries, including Brazil, China, and Japan, where demand was stronger for smaller Windows 8.1-powered tablets.
The China-based company, which has made impressive gains in the global market — it was the world’s largest personal computer seller during the second quarter, ahead of Hewlett-Packard and Dell, according to IDC — did not say exactly when it would return with an 8-in. device. If it begins selling the unnamed device in October, typical of OEMs that seed the channel then for the holiday sales season, it will have been absent from the market for two or more months.
Microsoft Silent On Windows 8 Pricing
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With just two months remaining before the retail launch of Windows 8, Microsoft has yet to provide pricing on its new OS.
Analysts today blamed Microsoft’s attempt to accommodate both desktops and tablets with Windows 8 for the lack of information.
“The delay in releasing pricing is all about uncertainty around the PC market and competition from Apple,” argued Patrick Moorhead, principal analyst with Moor Insights & Strategy. “Microsoft needs to price Windows in a way that looks smart versus Apple’s OS X, doesn’t leave money on the table with commercial PC customers, and enables OEMs to compete better with the iPad.”
The delay in pricing Windows 8 is real: During the Windows Vista and Windows 7 cycles, Microsoft unveiled retail prices weeks before each OS made the RTM, or “release to manufacturing,” milestone, and four or more months before retail sales started.
Microsoft disclosed Vista prices 58 days before that edition’s RTM, and 148 days before retail availability. Windows 7′s prices were made public 28 days before RTM and 120 days before its on-sale date.