Google Tweaks It’s Search Engine

Google is changing the way it handles searches in the United States to give users quick access to answers without leaving the page, the company said.

The new search process is based on what Google calls the “knowledge graph” — meaning that it tries to pinpoint faster the context surrounding its users’ keyword searches.

“Over the years, as search has improved, people expect more,” said Amit Singhal, vice president of engineering at Google and the head of search, in an interview. “We see this as the next big improvement in search relevance.”

The redesign, which for now affects only U.S.-based English language users, is gradually being rolled starting Wednesday on desktop, mobile and tablet platforms. Google plans to eventually expand the new search features outside the U.S., Singhal said, without specifying when.

Many of the results will carry more graphical elements, compared to standard lists of search results, such as maps and pictures of related results, often in separate pop-ups. The idea is to let users easily discover what related material interests them and click through to it, Singhal said.

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Twitter Wants To Email You

Twitter will begin delivering a weekly email digest to highlight for users of the micro-blogging site the tweets they are most likely to be interested in, the company stated on Monday.

The feature marks a departure for a social network that typically emphasizes real-time delivery of information.

How will Twitter determine which tweets a user may want to see? Twitter spokesman Robert Weeks said the digest will feature the tweets that the “people you’re connected to on Twitter are engaging with the most.”

From the email digest, users will be able to see the conversation about a particular tweet, follow shared links and send out their own tweets. The digest will include tweets not just from a user’s own feed but also from the feeds of people he or she follows.

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Google Had Developed Own Currency

Google once contemplated the idea of issuing its own currency, to be called Google Bucks, company Executive Chairman Eric Schmidt said on stage at the Mobile World Congress in Barcelona,Spain on Tuesday.

At the end of his keynote speech, Schmidt hit on a wide array of topics in response to audience questions. “We’ve had various proposals to have our own currency we were going to call Google Bucks,” Schmidt said.

The idea was to implement a “peer-to-peer money” system. However, Google discovered that the concept is illegal in most areas, he said. Governments are typically wary of the potential for money laundering with such proposals.

“Ultimately we decided we didn’t want to get into that because of these issues,” Schmidt said.

He also hinted that Google might be preparing for a battle in China once its acquisition of Motorola is complete.

“Google’s been willing to take on China pretty well,” he said in response to a question about whether Google expected to continue to ignore theft of Motorola intellectual property in China, as Motorola has been doing. The acquisition hasn’t closed yet, Schmidt noted. “We’ve taken a pretty strong position on IP. We are well aware of the issues and we are considering your question,” he said.

Google is still waiting for some government approvals of its proposed acquisition of Motorola.

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Google Goes Pay To Track

Amid widespread concern about its new privacy policies, Google is now facing additional criticism over a deal to offer users Amazon gift certificates if they open their Web movements to the company in a program called Screenwise.

Google says the program launched “near the beginning of the year,” but the company’s low-key offer was disclosed Tuesday night on the blog Search Engine Land.

Google is asking users to add an extension to the Chrome browser that will share their Web-browsing activity with the company. In exchange, users will receive a $5 Amazon gift when they sign up and additional $5 gift card values for every three months they continue to share. (Amazon is not a partner in the project.) Users must be over age 13, and minors will need parental consent to participate. The tracking extension can be turned off at any time, allowing participants to temporarily close their metaphorical shades on Google.

The company says the program will help it “improve Google products and services and make a better online experience for everyone.”

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FCC Warns Against Jammers

The U.S. Federal Communications Commission has issued warnings to 20 online retailers offeriing illegal mobile phone jammers, GPS jammers, Wi-Fi jammers and other signal jamming devices, the agency said Wednesday.

The sale and use of devices that jam the signals of authorized radio communications are illegal in the U.S., the FCC said in its enforcement action. The agency will “vigorously” prosecute violations going forward, it stated in a press release.

“Our actions should send a strong message to retailers of signal jamming devices that we will not tolerate continued violations of federal law,” Michele Ellison, chief of the FCC’s enforcement bureau, said in a statement. “Jamming devices pose significant risks to public safety and can have unintended and sometimes dangerous consequences for consumers and first responders.”

Jammers, sometimes used in classrooms, theaters and churches, are prohibited because they can prevent individuals from contacting police and fire departments or family members during an emergency, the FCC said. “Use of jamming devices can place you or other people in danger,” the agency said.

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Google Acquires Zagat

Google has purchased the prestigious restaurant ratings publisher, Zagat to boost its online maps and local business listings with trustworthy reviews and recommendations, which Web surfers increasingly seek and value.

“Zagat will be a cornerstone of our local offering — delighting people with their impressive array of reviews, ratings and insights, while enabling people everywhere to find extraordinary (and ordinary) experiences around the corner and around the world,” wrote Marissa Mayer, Google’s vice president of local, maps and location services, in a blog post.

Google acquired Zagat, which was founded in 1979, because of its brand, reputation and quality of its surveys and reviews, which it publishes in print guides and online. Terms of the deal were not disclosed.

Best known for its restaurant ratings, Zagat also surveys consumers about the quality of hotels, nightclubs and other leisure-themed businesses.

Prank Website Offers $49 HP TouchPads

With technophiles still scrambling to get their hands on the remaining Hewlett-Packard’s $99 TouchPads, a $49 deal just seems too good to be true.

And, as the thousand or so people who tried to buy cheap TouchPads on an HP look-alike website Tuesday learned, one should think twice about seemingly unbelievable deals.

The prank site — registered Tuesday as Hewlett-packard.org.uk — looks legitimate. In fact, many of the links on the site go to real HP addresses.

But anyone who tries to purchase the $49 TouchPad gets Rickrolled. It’s a popular type of Internet prank where the victim clicks on a seemingly irresistible link — a $49 TouchPad, or a sneak copy of a Kim Kardashian wedding video — and ends up instead sitting through a YouTube clip of schmaltzy soul singer Rick Astley singing his 1987 hit, “Never Gonna Give You Up.”

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Does Linkedin Share User Data?

Linkedin has upset many of its 100 million users by opting them into a programme that reveals their personal details to advertisers without telling anyone about it.

Linkedin changed its privacy policy to allow it to display the names and pictures of users with ads. The system works by showing friends and colleagues who’ve followed a brand name, effectively making them an unwitting salesperson for that brand, since people are more likely to click such advertisements on the basis that it looks like someone they know is recommending them. In reality, the other person has no idea that their photo and name are being used to sell things.

It’s a clever approach to advertising, but an absolutely abyssmal approach to privacy, as Linkedin has decided to automatically opt-in all of its users without informing them of the change.

Users can opt out if they want, but the option is buried in the Settings page, a ploy similar to that used by Facebook to hide its privacy settings. The big problem here is that if users don’t know that their name and photo are being used in this way, then how can they opt out of it?

Linkedin could face legal trouble for this decision. Digital Trends reports it is likely that Linkedin broke Dutch privacy law, which requires user consent for employing user images with advertisements. It could also be brought up before the European Commission and the UK Information Commissioner’s Office (ICO).

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Poor Get Online With Cloud Phone

Start up firm Movirtu has made plans to help 3 million or more people in poor countries use mobile services by giving them personal phone numbers, not phones.

Working with a U.N.-affiliated initiative called Business Call to Action (BCtA), Movirtu will offer the numbers, which it calls mobile identities, through commercial carriers in developing countries in Africa and South Asia. People in those countries who typically borrow phones from others will be able to log into the carrier’s network and use their own prepaid minutes and bits of data. The service is called Cloud Phone, though it operates within a carrier’s own infrastructure rather than on the Internet as a classic cloud service would.

Having a personal mobile identity can save users money in two ways, according to Ramona Liberoff, executive vice president of marketing, strategy and planning at Movirtu. First, they can use mobile services without buying a phone, which is a luxury even at US$15 or $20 for people making $1 or $2 per day. Second, the cost of prepaid service from a carrier typically is less than what consumers in those countries pay someone to borrow a phone, she said.

Though it’s customary in many of these countries to lend a phone to someone in need, the borrower is also expected to pay the lender for the usage. The average savings from using regular prepaid service instead is estimated at about $60 per year, Liberoff said.

The service will help people to use mobile banking, insurance and farming assistance services as well as make phone calls, Liberoff said.

Some of these services currently can only be delivered to individuals and not to someone sharing a phone. Personal mobile identities could be a boon to NGOs (non-governmental organizations) that want to use mobile technology. “In many cases, there are great NGO programs that can’t reach 80 percent of their base,” because those people don’t have their own phones, Liberoff said.

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