Qualcomm Debuts NextGen Adreno

Qualcomm has announced its next-generation Adreno GPU architecture, promising major improvements to performance, power efficiency and user experience in its upcoming Snapdragon processors.

The first two GPUs available on the new architecture, the Adreno 530 and Adreno 510, will be available integrated with the forthcoming Snapdragon 820 and Snapdragon 620/618 processors, Qualcomm said, and are claimed to “maximize battery life”.

The new GPUs are the successors to the Adreno 4xx family and are claimed to be the “highest-performance GPU ever designed by Qualcomm”, providing 40 percent lower power consumption and 40 percent faster performance for graphics and GPGPU compute when compared with the Adreno 430.

They will also support OpenGL ES 3.1+ Android Extension Pack, Renderscript, as well as the new OpenCL 2.0 and Vulkan APIs.

Other features include support for 64-bit virtual addressing, allowing shared virtual memory and efficient co-processing with 64 bit CPUs, along with improved fine-grain power management, and new rendering, compositing and compression techniques to enable higher performance at lower power consumption and reduced DRAM bandwidth.

The chip company also announced a new 14-bit Qualcomm Spectra image signal processing (ISP) unit, which will also debut in the Snapdragon 820. It is designed to support DSLR-quality photography and enhanced computer vision, Qualcomm said.

This will bring better camera and imaging technology to upcoming Android devices, Qualcomm said, such as more natural skin tones via 14-bit dual ISP units supporting up to three simultaneous cameras – for example, one facing the user, and two rear facing – and up to 25MP at 30 frames per-second with zero shutter lag.

Qualcomm VP of product management Tim Leland said: “Qualcomm Spectra ISP, together with our Adreno 5xx-class GPU, brings an entirely new level of imaging to smartphones, and is designed to allow Snapdragon-powered devices to capture ultra-clear, vivid photos and videos regardless of motion and lighting conditions and display them with the color accuracy that nature intended.”

Devices based on Snapdragon 820 that feature the new GPU and ISP are expected to be available in the first half of next year.

The specs for Qualcomm’s upcoming Snapdragon 820 mobile processor leaked last week ahead of its rumored launch later in August.

The chip was expected to be officially unveiled later this month, but an analyst called Pan Jiutang let the cat out of the bag, posting some slides on Weibo on Wednesday that revealed pretty detailed specifications.

The slides might not be 100 percent legit, but are in line with many other rumors circulating at the moment, and most likely accurate. It shows that the Snapdragon 820 sports the newer Hydra CPU which is claimed to be 35 percent faster than Qualcomm’s current 810 processor.

This better use of power is a result of the chip’s new 14nm manufacturing process, which is much smaller than with the 20nm Snapdragon 810.

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Has The iPhone Peaked in The U.S.?

Apple’s vice like grip in the US smartphone market is falling off as sales of the overpriced gadgets slump.

Research outfit Kantar Worldpanel ComTech said the 2.3 per cent drop in US sales had been covered by rises in China, Japan and Australia.

But the fact that Apple’s home ground is the US and that it has become increasingly dependent on its iPhone, this statistic does not bode well, particularly as the company depends on continual growth to maintain its share price the whole lot is starting become unstuck.

For the second quarter of 2015, iPhone sales grew by 2.1 percent from the same quarter last year across Europe’s five biggest markets, namely the UK, Germany, France, Italy and Spain. Growth was strongest in the UK at 5.5 percent and weakest in Italy at only 0.1 percent. Beyond Europe, iPhone sales surged by 9.1 per cent  in Australia, 7.3 percent in China and 2.7 percent in Japan.

It is worthwhile pointing that the European growth outside the UK, Australia and China is more indicative of a flat market rather than actual growth.

A possible reason for the fall in the US is better competition from Android where Apple’s Android rivals provided a tougher fight.

Carolina Milanesi, chief of research at Kantar Worldpanel ComTech, said in a press release. “In the U.S., as we forecasted last month, Android’s growth continued in the quarter ending June 30, with both Samsung and LG increasing their share sequentially. Forty-three percent of all Android buyers mentioned a ‘good deal on the price of the phone’ as the main purchase driver for their new device.”

“Android in the U.S. is undergoing its strongest consolidation yet, with Samsung and LG now accounting for 78 percent of all Android sales,” Milanesi added. “LG is the real success story of the quarter. Not only did it double its share of the US smartphone market once again, but it was also able, for the first time, to acquire more first-time smartphone buyers than Samsung.”

Screen size was the main driver for Android buyers across Europe, according to Dominic Sunnebo, business unit director at Kantar. Samsung and LG both sell big-screen “phablet” phones. Samsung’s Galaxy Note 4 sports a 5.7-inch screen, while LG’s G4 packs in a 5.5-inch screen.

Though the iPhone 6 Plus also uses a 5.5-inch display, iOS buyers are driven by a wider range of factors, Sunnebo said, including “phone reliability and durability, as well as the quality of the materials.”

Of course if you are member of Tame Apple Press you will forget to report the news and say the opposite and claim that the iPhone’s wonderful sales are a problem.

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Yahoo Acquires Polyvore

Yahoo Inc announced on Friday that it has agreed to acquire fashion start-up Polyvore to help drive traffic and strengthen its mobile and social offerings.

Yahoo, which did not disclose terms of the deal, said Polyvore will accelerate its ‘Mavens’ growth strategy.

The company has been focusing on four areas — mobile, video, native advertising and social — which it calls Mavens, to drive user engagement and ad sales as it battles intense competition from Google Inc and Facebook Inc .

Revenue from Mavens made up about one-third of the company’s total revenue in the quarter ended June 30.

The Mavens portfolio includes BrightRoll, mobile app network Flurry, mobile ad buying platform Yahoo Gemini and blogging site Tumblr.

Polyvore, the brainchild of 3 ex-Yahoo engineers, was started in 2007.

The Mountain View, California-based company allows users to mix-and-match articles of clothing and accessories and customize them into “sets”.

Polyvore’s co-founder and CEO Jess Lee was earlier part of Google Inc’s  associate manager program, which Marissa Mayer headed before joining Yahoo as CEO.

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Yahoo Unveils Livetext Mobile Messaging App

Yahoo unveiled a mobile messaging app that combines texting with live one-on-one video.

The app, named Livetext, is video calling with a twist: there’s no audio. To communicate, users type texts and emojis that are overlaid onto the screen during the call.

The app’s format might sound restricting, but Yahoo says Livetext will help users to communicate more freely. The lack of audio, the company says, removes inhibitions that people might feel when they otherwise receive video calls in public.

“We wanted to bridge the gap between the simplicity and ease of texting, with the live feeling of calling,” said Adam Cahan, senior vice president of video, design and emerging products at Yahoo, during the app’s unveiling at an event in New York on Wednesday that was webcast.

Livetext was developed from scratch at Yahoo. Its development was aided by Yahoo’s acquisition last year of mobile messaging app MessageMe, the company said Wednesday. It’s yet another messaging app in a sea of competitors like Snapchat, WhatsApp and Facebook Messenger.

Still, Livetext is the latest attempt by Yahoo to provide a messaging app that resonates with users. It became available to download for free on Thursday for iOS and Android, in the U.S., U.K, Canada, Ireland, Germany, France, Hong Kong and Taiwan. Users will be able to text in English, French, German and Chinese using the app.

The app streams video only when two people are connected through the app at the same time. Users can search for friends in the app through their Livetext user name, or through the contacts list on their phone.

There is no time limit on calls placed through the app, and no way to save or archive the sessions. The video quality will depend on the strength of the data connection, although connections at 3G and above should suffice, Yahoo said.

It’s available on Android and the desktop, but not on iOS.

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Will Qualcomm Give Some Workers The Boot?

Qualcomm is undergoing major restructuring and one side-effect of the overhaul is that some 4,000 jobs might be slashed.

The company, according to our well informed industry sources, will announce this during the upcoming Qualcomm Q3 FY15 earnings conference call that Is scheduled for July 22. We could not find out which jobs will be affected, but we expect that the company will shad more light on it during the call.

In December 2014 the company announced that it would slash some 900 jobs and it ended up slashing roughly 1,500 jobs. This will be the first major announcement and it comes at a bad time, as the company’s sales numbers are not that great. Qualcomm lost its highest end customer, Samsung, and companies like HTC who are using the Snapdragon 810 are not too happy about company’s highest end SoC offering.

Qualcomm has around 31,300 employees, which is still not that much considering that Intel has some 100,000, but its main SoC competitor, MediaTek, has just over 10,000 employees making its operational costs much smaller.

If the number of employees 31,300 didn’t change in recent months, slashing 4,000 jobs would mean cutting the 12.8 percent of the workforce. This is a major adjustment, no question about it.

Still, we believe that the server division will start making some money in 2016 and the new Snapdragon 820 is expected to start shipping later this year. In the long run, the company is more than fine, it is just that the competitors have changed from Nvidia and Intel to MediaTek.

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Qualcomm Has No Plans To Split

US chipmaker Qualcomm has told the world that it will not be dumping its “essentially useless chip making” business.

Hedge fund Jana Partners said in April that Qualcomm would make a pile more dosh if it just stuck to being a patent troll and stopped trying to flog “essentially worthless” chips.

Apparently Qualcomm thought about it. Executive Chairman Paul Jacobs the idea has been talked about for a long time, but came to the conclusion that the status quo contained a lot more “synergies.” Apparently synergies are a good thing to have about the place, particularly if you have a breeding pair.

Jacobs was less optimistic about Jana Partners’ idea which was apparently full of dis-synergies which might eat the synergies – or just diss them in public.

Executive Chairman Paul Jacobs said all this intensifying industry competition was not enough to spin off his chip business from its patent-licensing business.

Jacobs said, however, that the company is always evaluating its options and that the situation could change in the future, so maybe there a future for a Qualcomm troll walloping other companies with dis-synergies.

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Qualcomm Strengthens IoT Lineup

Qualcomm is wedging its foot more firmly in the Internet of Things (IoT) door by announcing a range of moves to secure its position in the market.

The first announcement sees the firm expanding its Internet of Everything (IoE) platform with the addition of six new ecosystem providers: Ayla Networks, Exosite, Kii, Proximetry, Temboo and Xively by LogMeIn.

“This will further simplify the development of devices that use WiFi to connect to the IoE by increasing cloud service flexibility and making these solutions available in a broader global reach,” Qualcomm said.

Qualcomm has also introduced two connectivity solutions, the QCA401x and QCA4531, which bring WiFi capabilities to connect products across development platforms and “give customers an expedited and cost-effective path to deployment”.

The QCA401x is designed to ease manufacturer demand for increased computing and memory while lowering size, cost and power consumption, Qualcomm said.

It features a fully integrated micro controller unit with up to 800KB of on-chip memory and an expanded set of interfaces to directly interconnect with sensors, display and actuators, further reducing system cost, size and complexity.

The QCA401x also includes a suite of communication protocols including Wi-Fi, IPv6, and HTTP, as well as an advanced security feature designed to maximise security in IoT devices.

The QCA4531 is a low-cost turnkey solution that brings high-performance connectivity with a user-programmable Linux/OpenWRT environment.

It is designed to serve as an IoT node taking advantage of the Linux framework and as a hub to enable an IoT Ecosystem.

“As the [IoT] ecosystem expands, the QCA4531 is ideal for multi-protocol bridging and communication, bringing together multiple wireless medium and bridging between different ecosystems,” said Qualcomm.

The QCA4531 can function as an Access Point supporting up to 16 simultaneous devices, and is also power-optimised to enable appliances to meet international standards for energy efficiency.

The firm also banged on about the development of its subsidiaries Qualcomm Technologies, Qualcomm Atheros, Qualcomm Life, and Qualcomm Connected Experiences, and their progress across its range of IoT technologies.

Broadly, this includes an increased focus on providing better connectivity in the smart home with the AllSeen Alliance, as well as the development of more wearables in more countries, deploying more connected cars, more active engagements in smart city developments and partnering with more customers for connected healthcare.

“Driven by the significant growth and diversity of interconnected devices, Qualcomm companies are delivering the solutions and collaborating with technology leaders to empower manufacturers to create the best connected experiences in homes, businesses, cars and cities,” the firm said.

Qualcomm also announced additional features in its AllPlay smart media platform, including Bluetooth to WiFi re-streaming, custom audio settings and optimised synchronisation. The new AllPlay feature combines Bluetooth and WiFi for “whole home streaming”.

This means that all local or cloud-based music on a consumer’s smartphone can be streamed to any Bluetooth-compatible AllPlay speaker and then re-streamed over WiFi to multiple AllPlay speakers, all in sync.

This allows simple wireless connectivity to individual speakers or an entire home audio system over the user’s existing home WiFi network, providing an advantage over Bluetooth-only speakers which are limited to one-to-one streaming.

“The range and capacity of WiFi, coupled with the ubiquity of Bluetooth, is a game-changing combination for manufacturers and consumers alike,” said Sy Choudhury, senior director of product management at Qualcomm.

“AllPlay device manufacturers like Hitachi and Monster can now offer their customers more connectivity options and access to myriad streaming services throughout their home with this new capability.”

Qualcomm announced last month that it has teamed up with Dutch semiconductor maker NXP to bolster its near field communication offering, expanding the technology outside the smartphone and into IoT devices.

NXP’s embedded secure element will be integrated across Qualcomm’s Snapdragon 800, 600, 400 and 200 processor-based platforms.

The new offering features a module variant derived from the recently launched NXP PN66T NQ220 module, now named the NQ220.

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Toshiba And SanDisk Launch 3D Flash Chip

Toshiba has announced the world’s first 48-layer Bit Cost Scalable (BiCS) flash memory chip.

The BiCS is a two-bit-per-cell, 128Gb (16GB) device with a 3D-stacked cell structure flash that improves density and significantly reduces the overall size of the chip.

Toshiba is already using 15nm dies so, despite the layering, the finished product will be competitively thin.

24 hours after the first announcement, SanDisk made one of its own regarding the announcement. The two companies share a fabrication plant and usually make such announcements in close succession.

“We are very pleased to announce our second-generation 3D NAND, which is a 48-layer architecture developed with our partner Toshiba,” said Dr Siva Sivaram, executive vice president of memory technology at SanDisk.

“We used our first generation 3D NAND technology as a learning vehicle, enabling us to develop our commercial second-generation 3D NAND, which we believe will deliver compelling storage solutions for our customers.”

Samsung has been working on its own 3D stacked memory for some time and has released a number of iterations. Production began last May, following a 10-year research cycle.

Moving away from the more traditional design process, the BiCS uses a ‘charge trap’ which stops electrons leaking between layers, improving the reliability of the product.

The chips are aimed primarily at the solid state drive market, as the 48-layer stacking process is said to enhance reliability, write speed and read/write endurance. However, the BiCS is said to be adaptable to a number of other uses.

All storage manufacturers are facing a move to 3D because, unless you want your flash drives very long and flat, real estate on chips is getting more expensive per square inch than a bedsit in Soho.

Micron has been talking in terms of 3D NAND since an interview with The INQUIRER in 2013 and, after signing a deal with Intel, has predicted 10TB in a 2mm chip by the end of this year.

Production of the chips will roll out initially from Fab 5 before moving in early 2016 to Fab 2 at the firm’s Yokkaichi Operations plant.

This is in stark contrast to Intel, which mothballed its Fab 42 chip fabrication plant in Chandler, Arizona before it even opened, as the semiconductors for computers it was due to produce have fallen in demand by such a degree.

The Toshiba and Sandisk BiCS chips are available for sampling from today.

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HP Has Two More Tablets In Route

HP is about to put out two tablets later this year.

The names are expected to be the HP Pro Slate 10 EE G1 and HP Pro Tablet 10 EE G1 and they were found on the world wide wibble by Notebook Italia,.

Both tablets are powered by an Intel quad-core Bay Trail Atom Z3735F processor. Accompanying the processor package is 2GB of RAM, as well as 32GB of internal storage. Both the Pro Slate and Pro Tablet come with 10.1-inch displays, as well as 802.11n Wi-Fi, Bluetooth, and NFC.

The Pro Slate sticks with Android, while the Pro Tablet opts for Windows 8.1. The tablets mean they will each come with a stylus, but it would appear that the stylus is just a stand in for your finger, rather than doing anything useful.

Pro Slate will set you back $400.00 and Pro Tablet cost $499.

HP has yet to officially announce either device.

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Samsung Goes With Tizen

Samsung Electronics Co Ltd has announced that all its new smart television products launched in 2015 will be powered by the Tizen operating system, marking a fresh effort by the company to increase the usage of the software platform.

Smart TVs offer additional software and connectivity functions, such as video streaming and web browsing capabilities. Samsung demonstrated TV sets powered by Tizen at developer conferences last year.

“We are focusing our efforts on Tizen right now,” Kim Hyun-suk, Samsung’s president of visual display business, told Reuters in an interview. “We hope that other TV makers will also use it and help build an ecosystem that will help the platform grow.”

Televisions would be an addition to the modest stable of Tizen products, which consists of a few smartwatches and cameras despite years of development and support by the world’s top maker of smartphones and TVs.

The platform represents the most visible effort on the software front by Samsung, which has sought to free itself from Google Inc’s Android platform.

But Tizen has so far failed to take off, due in part to Samsung’s failure to launch a smartphone powered by the system. Some analysts are skeptical about the platform’s viability despite Samsung’s standing as top smartphone maker, especially as Android and Apple Inc’s iOS tighten their grip in the smartphone sector.

Developers say that until there is a meaningful user base for Tizen they will have little incentive to make innovative software applications for the system, deemed crucial if Samsung is to convince wary consumers to try it out.

While the launch of Tizen-based TVs will increase the platform’s user base, it is unclear if that alone will be enough to pique developers’ interest. Users of smart TVs tend to use fewer apps than they would on smartphones.

Still, the operating system is expected to play a key role in Samsung’s smart-home business. Tizen can also run on devices with low computing power such as refrigerators and washing machines, offering a way for users to monitor and control such devices remotely.

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