Are We Moving Too Fast Into Cloud Computing?

Businesses need to take a hybrid approach when it comes to the cloud, Dell has said.

The firm’s cloud strategy leader, Gordon Davey, told V3.co.uk in an interview that cloud computing is “overhyped” and moving an entire IT infrastructure into the cloud would be an unrealistic goal.

Davey also believes that cloud vendors have enticed companies to make major shifts to the cloud without considering a model that works for their business.

“I think it’s definitely a case of cloud as a buzzword is overhyped. The idea of cloud for the sake of cloud doesn’t really stand out,” he said.

“The problem comes from customers that have seen the buzzword and want to get the benefits and are just jumping on the bandwagon because it is an industry hype thing, rather than actually evaluating the benefits that a true cloud can bring, and applying that to their business requirements.”

Davey outlined the need to take a more considered approach, adopting an IT strategy that mixes on-premise infrastructure with cloud components to harness the technology without escalating IT costs and complexity.

“The future is going to be hybrid. It’s horses for courses – putting the right workload on the right platform,” he said.

“It’s that balanced approach that I think we’re going to see much more often, rather than trying to put everything into the cloud and potentially failing.”

Davey’s position is unsurprising given Dell’s approach of acting as a ‘middleman’ between cloud service providers and end users, providing hardware, software, services and consultancy to enable businesses to use cloud computing in a way that works for them.

“We see our role as enabling the cloud industry, being that underlying technology,” he said, going on to detail Dell’s five pillar approach to acting as a cloud middleman rather than developing its own end-to-end cloud offering.

The strategy involves consulting on a customer’s cloud needs, helping provide cloud infrastructure, brokering deals between vendors and users, providing security, and managing how multiple cloud services are deployed in a single business.

Davey claimed that Dell’s strategy will help companies take a more tailored approach to cloud adoption, adding: “A properly deployed cloud for the correct workloads in hugely beneficial.”

Dell is not alone in promoting a hybrid approach to cloud adoption. Microsoft is adding hybrid cloud capability to the next version of Windows Server.

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Office 365 Goes Video Streaming

Microsoft unveiled Office 365 Video, a YouTube-like streaming service where enterprises and large organizations can post in-house video content for communication and training.

“Office 365 Video provides organizations with a secure, company-wide destination for posting, sharing and discovering video content,” said Mark Kashman, a senior product manager with the Office 365 team, in a blog posting.

Kashman touted Video as a tool for internal communications, citing the examples of new-employee orientation, management messaging and worker training. Employees will also be able to contribute to a “Community” section, though most companies will probably frown on cat antic clips.

The service rolls out over the next few days to companies that have registered for Office 365′s First Release early distribution program, then through early 2015 to others.

Video will be available only to subscribers of Office 365′s plans for enterprises — E1 through E4 — and universities (A2 through A4). It will not be offered to consumer subscribers or firms with small business-oriented plans like Business Essentials, Business and Business Premium.

Kashman also said Office 365 plans for government agencies will get Video at some point, but he did not proffer a timeline.

The other requirement is SharePoint Online, an off-premises component of the enterprise and academic plans, but missing from the increasingly popular Office 365 ProPlus, the rent-not-buy plan used by organizations that have decided to retain their back-end services, like SharePoint and Exchange, on premises.

Although Office 365 Video has elements of consumer streaming services like Google’s YouTube, it’s strictly an in-house affair: It will be available only to employees, and then only those whom IT administrators have assigned access rights.

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Will Google’s Algorithm Stop Piracy?

Nosey Google has updated its search engine algorithms in an attempt to restrict piracy web sites appearing high in its search rankings.

The update will mean piracy sites are less likely to appear when people search for music, films and other copyrighted content.

The decision to roll out the search changes was announced in a refreshed version of a How Google Fights Piracy report, which was originally published in September 2013.

However, this year’s updated report features a couple of developments, including changes to ad formats and an improved DMCA demotion search signal.

The move is likely to be a result of criticism received from the entertainment industry, which has argued that illegal sites should be “demoted” in search results because they enable people to find sites to download media illegally.

The biggest change in the Google search update will be new ad formats in search results on queries related to music and movies that help people find legitimate sources of media.

For example, for the relatively small number of queries for movies that include terms like ‘download’, ‘free’, or ‘watch’, Google has instead begun listing legal services such as Spotify and Netflix in a box at the top of the search results.

“We’re also testing other ways of pointing people to legitimate sources of music and movies, including in the right-hand panel on the results page,” Google added.

“These results show in the US only, but we plan to continue investing in this area and to expand it internationally.”

An improved DMCA demotion signal in Google search is also being rolled out as part of the refresh, which down-ranks sites for which Google has received a large number of valid DMCA notices.

“We’ve now refined the signal in ways we expect to visibly affect the rankings of some of the most notorious sites. This update will roll out globally starting next week,” Google said, adding that it will also be removing more terms from autocomplete, based on DMCA removal notices.

The new measures might be welcomed by the entertainment industry, but are likely to encourage more people to use legal alternatives such as Spotify and Netflix, rather than buying more physical media.

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Will Verizon Throttle Users?

Verizon Wireless backed away from a widely criticized plan to slow down the connections of heavy data users with unlimited LTE plans.

The carrier had announced in July it would extend a practice it calls network optimization to unlimited LTE subscribers starting in October. Network optimization targets the top 5 percent of data users on the network when a cell site is under the heaviest demand, and slows down those users’ network performance. Verizon had already applied the practice to the top users of its 3G network.

“We’ve greatly valued the ongoing dialogue over the past several months concerning network optimization and we’ve decided not to move forward with the planned implementation of network optimization for 4G LTE customers on unlimited plans,” the carrier said in a statement on Wednesday. “Exceptional network service will always be our priority and we remain committed to working closely with industry stakeholders to manage broadband issues so that American consumers get the world-class mobile service they expect and value.”

U.S. Federal Communications Commission Chairman Tom Wheeler attacked the plan in a letter to Verizon, suggesting it was a ploy to get customers to switch from their unlimited plans to ones with a cap on monthly data usage. Verizon no longer sells new unlimited plans but allows subscribers with those plans to keep them.

“I know of no past Commission statement that would treat as ‘reasonable network management’ a decision to slow traffic to a user who has paid, after all, for ‘unlimited’ service,” Wheeler wrote in the late July letter to Verizon Wireless President and CEO Dan Mead.

Digital rights group Public Knowledge also attacked so-called data throttling, as well as practices by AT&T, Sprint and T-Mobile USA.

The showdown demonstrated the tension over increasing demand for mobile data, which carriers say puts a strain on their networks. Among other things, that demand has led operators to seek ever more spectrum and apply network management techniques they say are necessary to keep serving all subscribers well. Though LTE makes much more efficient use of the airwaves than 3G does, LTE networks are serving a rapidly growing number of subscribers.

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HTC To Make the Next Google Nexus Tablet

Google Inc has chosen HTC Corp to develop and deliver its upcoming 9-inch Nexus tablet, the Wall Street Journal reported, citing people familiar with the matter.

Google had been mulling HTC as a potential Nexus tablet partner since last year and HTC engineers have been flying to the Googleplex in Mountain View in recent months to work on the project, the report said.

Google’s decision to pick HTC reflects its long-term strategy of building a broad base of partners from device to device to prevent any one manufacturer from gaining a monopoly, the report said.

That may also be one of the reasons why Google chose HTC over bigger rivals Samsung Electronics Co Ltd, maker of the Nexus 10 tablet.

Google and HTC declined to comment on the report.

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Ericsson Acquires Fabrix Systems

The distinctions between TV and mobile services continues to merge and in many cases that occurs in the cloud.

That’s the logic behind Ericsson’s planned $95 million acquisition of Fabrix Systems, which sells a cloud-based platform for delivering DVR (digital video recorder), video on demand and other services.

The acquisition is intended to help service providers deliver what Ericsson calls TV Anywhere, for viewing on multiple devices with high-quality and relevant content for each user. Cable operators, telecommunications carriers and other service providers are seeing rapid growth in video streaming and want to reach consumers on multiple screens. That content increasingly is hosted in cloud data centers and delivered via Internet Protocol networks.

Fabrix, which has 103 employees in the U.S. and Israel, sells an integrated platform for media storage, processing and delivery. Ericsson said the acquisition will make new services possible on Ericsson MediaFirst and Mediaroom as well as other TV platforms.

Stockholm-based Ericsson expects the deal to close in the fourth quarter. Fabrix Systems will become part of Ericsson’s Business Unit Support Solutions.

Other players usually associated with data networks are also moving into the once-specialized realm of TV. At last year’s CES, Cisco Systems introduced Videoscape Unity, a system for providing unified video services across multiple screens, and at this year’s show it unveiled Videoscape Cloud, an OpenStack-based video delivery platform that can be run on service providers’ cloud infrastructure instead of on specialized hardware.

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The FCC Extends Deadline

U.S. Federal Communications Commission has said it would accept public comments on its proposed new “net neutrality” rules through Sept. 15, giving the American public extra time to voice their opinions and concerns on how they think Internet traffic should be regulated.

The FCC has received more than 1 million comments already on new rules for how Internet services providers should be allowed to manage web traffic on their networks.

The FCC had set a deadline of July 15 for the initial comments and then September 10 for replies to those initial comments. However, the surge in submissions overwhelmed the FCC’s website and the agency had delayed the first deadline by three business days.

“To ensure that members of the public have as much time as was initially anticipated to reply to initial comments in these proceedings, the Bureau today is extending the reply comment deadline by three business days,” the FCC said on Friday, delaying the final deadline for comments to September 15.

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HTTP2 Procotol Nears Completion

When it comes to amping up traffic over the Internet, sometimes too much of a good thing may not be such a good thing at all.

The Internet Engineering Task Force is putting the final touches on HTTP/2, the second version of the Hypertext Transport Protocol (HTTP). The working group has issued a last call draft, urging interested parties to voice concerns before it becomes a full Internet specification.

Not everyone is completely satisfied with the protocol however.

“There is a lot of good in this proposed standard, but I have some deep reservations about some bad and ugly aspects of the protocol,” wrote Greg Wilkins, lead developer of the open source Jetty server software, noting his concerns in a blog item posted Monday.

Others, however, praise HTTP/2 and say it is long overdue.

“A lot of our users are experimenting with the protocol,” said Owen Garrett, head of products for server software provider NGINX. “The feedback is that generally, they have seen big performance benefits.”

First created by Web originator Tim Berners-Lee and associates, HTTP quite literally powers today’s Web, providing the language for a browser to request a Web page from a server.

Version 2.0 of HTTP, based largely on the SPDY protocol developed by Google, promises to be a better fit for how people use the Web.

“The challenge with HTTP is that it is a fairly simple protocol, and it can be quite laborious to download all the resources required to render a Web page. SPDY addresses this issue,” Garrett said.

While the first generation of Web sites were largely simple and relatively small, static documents, the Web today is used as a platform for delivering applications and bandwidth intensive real-time multimedia content.

HTTP/2 speeds basic HTTP in a number of ways. HTTP/2 allows servers to send all the different elements of a requested Web page at once, eliminating the serial sets of messages that have to be sent back and forth under plain HTTP.

HTTP/2 also allows the server and the browser to compress HTTP, which cuts the amount of data that needs to be communicated between the two.

As a result, HTTP/2 “is really useful for organization with sophisticated Web sites, particularly when its users are distributed globally or using slower networks — mobile users for instance,” Garrett said.

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HP Increases SlateBook Pricing

Hewlett-Packard’s SlateBook 14 laptop with Google’s Android OS has started shipping on schedule, but it’s priced at $429, which is $30 more than the company had said it would cost.

The laptop, which has a 14-inch screen and Android 4.3, was announced in June. At the time, HP said it would be priced at $399.

It is available on HP’s website.

The SlateBook 14 was introduced after customers told HP they wanted laptops with Android. The laptop has an interface similar to that on Android tablets and can adjust mobile apps to run on the larger touchscreen. Users will also be able to sync laptop data with mobile devices and vice versa.

The laptop is also for those who rely on the Web for most of their computing, much like Chromebooks. It has a few advantages over Chromebooks, with support for key Android apps such as Skype. Android also boasts better wireless printing support than Chromebooks.

The laptop weighs 1.68 kilograms and offers nine hours of battery life, according to specifications on HP’s website.

It has a quad-core Tegra 4 processor, 2GB of DRAM and 16GB of storage. Connectivity features include 802.11b/g/n Wi-Fi and Bluetooth 4.0. It also has a webcam, USB 3.0 port and a micro-SD slot for expandable storage.

It could be a strong multimedia laptop with a 1920 x 1080 pixel screen and an integrated graphics processor that can handle 4K video. TVs can be connected to the laptop through an HDMI port.

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Is A Shield Tablet Forthcoming?

We got some fresh information about Nvidia’s Tegra plans. The company is working on a new tablet based on the Tegra K1 processor. This is nothing new and could be easily predicted, but this time we have confirmation that the project is known as Shield tablet.

Alongside the Tegra K1, or TK1 as Nvidia refers to this chip internally, you can bet that there is 5GHz WiFi support in the latest tablet. Last time we heard talk of a Tegra Note 7 successor we were told that there would be an 8-inch version, but we cannot confirm whether or not the Shield tablet is an 8-incher.

Nvidia Mocha tablet getting Shield branding?

We already wrote about the Mocha 8-inch tablet powered by a 2.1GHz TK1 chip, 2GB of memory, 7.9-inch 2048×1536 resolution screen and 16GB of storage. We can only hope that this will be the specification of Shield tablet. In case you didn’t notice, the 7.9-inch 2048×1536 resolution is what you get from Apple in the iPad mini and it is no coincidence that Nvidia chose this form factor and this resolution. If it works for Apple it should work for Nvidia, too.

Since Nvidia managed to excite quite a few fans with the Shield gaming console, it was just a matter of time before it offered a Shield tablet. We know that Tegra Note 7 was lacking 5GHz WiFi, something that Nvidia requires for Gamestream technology and with the new Shield tablet this problem has been addressed.

A Shield tablet with Gamestream support will give Nvidia what it needs – clear differentiation from hundreds of Android tablets available today. This was not the case with the Tegra Note 7, although it ships with a neat stylus which is not common on affordable Android tablets.

Second screen for gamers

With a Shield tablet Nvidia can target a niche audience that would like the ability to play some PC games via Gamestream on their beloved tablet. People complained about the resolution of the Tegra Note 7 and with the larger version Nvidia will definitely increase the resolution to 1080p or more. However, a 1920×1080 or 2048×1535 tablet won’t cost $199, it will be a bit pricier than the Tegra Note 7. It will be based on a more elaborate SoC, it needs more RAM, more storage and of course a pricier screen.

The LG G Pad 8.3 Google Play Edition tablet is currently selling for $349 which can give you an idea of the price. Nvidia’s 8-inch gaming specced tablet will probably cost between $299 and $349. Apple charges $399 for the iPad Mini with Retina. We can only speculate, but this is just something that makes sense to us considering to approximate BOM and Nvidia’s traditional margin in this space.

We expect to see the new Shield tablet in the next few months, probably around Google I/O if not at Google I/O which takes place in the last week of June.

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