Verizon Ending Unlimited Data Plan In July

We are closer to reaching the end of Verizon Wireless’s limited-time offer of unlimited data, says the Wall Street Journal‘s AllThingsD. The website reports that the wireless carrier plans to introduce new tiered pricing plans next month for new smartphone customers — including those buying Apple’s iPhone 4.

If true, the report hardly comes as a surprise. Back in January, when Verizon became the second carrier in the U.S. to offer iPhone service, the company said it would offer subscribers a $30-a-month unlimited data plan for the iPhone’s launch, but highlighted the fact that the offer was for a limited time only.

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Verizon To End Unlimited Mobile Data Plan

If you have a smartphone with an unlimited data plan on the Verizon Wireless network, get ready to mourn the end of those good times.

Verizon will put the kabash on its unlimited smartphone data plan some time this summer, according to comments made by the carrier’s chief financial officer. Speaking at the Reuters Global Technology Summit on Thursday, Verizon CFO Fran Shammo stated the company will soon roll out new tiered pricing plans and altogether eliminate the current $30-a-month unlimited option.

According to Reuters, which reported the news, the move is designed to “force heavy data users to pay more for mobile data.”

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Verizon Caps Data

Verizon Wireless will join AT&T in implementing data caps in the very near future, probably in mid-summer, Verizon CFO Fran Shammo said at an investor’s conference Tuesday.

The exact timing for the move to a tiered-pricing structure has not been announced, however. AT&T squashed unlimited data plans for new customers last year.

Verizon has been selling the iPhone 4 since Feb. 10 with a $30 unlimited plan, which also applies to other smartphones it sells that are on the Verizon CDMA/EV-DO network.

Shammo said some of the details of the data caps and tiered pricing will come when Verizon launches the HTCThunderbolt on LTE soon. Thunderbolt will have a 4.3-in. screen and run Android, Verizon said in January. Read More….