The revamped App Store will let developers advertise their wares in search results and give developers a bigger cut of revenues on subscription apps, while Apple said it has already dramatically sped up its app-approval process.

The goal is to sustain the virtuous cycle at the heart of the hugely lucrative iPhone business. Software developers make apps for the iPhone because its customers are willing to pay, and those customers, in turn, pay a premium for the device because it has the best apps.

The store is now more strategically important than ever for Apple as sales of the iPhone begin to level off and the company looks to software and services to fill the gap. Apple CEO Tim Cook said on a recent conference call that App Store revenues were up 35 percent over last year.

But the store is also a victim of its own success. Eight years after its launch, it is packed with more than 1.9 million apps, according to analytics firm App Annie, making it almost impossible for developers to find an audience – and increasingly difficult for customers to find what they need, as some 14,000 new apps arrive in the store each week.

“The app space has grown out of control,” said Vint Cerf, one of the inventors of the internet and now a vice president at Alphabet Inc’s Google, who was speaking at a San Francisco conference on the future of the web on Wednesday. “We need to move away from having an individual app for every individual thing you want to do.”

Courtesy-http://www.thegurureview.net/mobile-category/apple-rolls-out-a-revamped-app-store.html

IDC siad that for the first quarter of 2016, overall worldwide tablet shipments fell to 39.6 million, a 14.7 percent drop from the same period a year ago,  However the only part of the segment which did ok were tablets with keyboards – or as we used to call them, netbooks.

IDC said that the decline of ordinary tablets was partly due to traditional first-quarter slumps but also a complete lack of interest on the part of customers.

Traditional tablets accounted for 87.6 percent of all tablet shipments. But tablets that come with detachable keyboards increased of more than 4.9 million units last quarter. That was a gain of 120 percent from the same period last year and an all-time high for tablets with detachable keyboards.

Tablets are dying because more people are buying big-screened phones as an alternative. You remember Fablets? They were what Steve Jobs claimed would never work because they prefered smaller smartphones or bigger tablets. In fact he was talking rubbish and was trying to keep his keyboardless netbook idea going.

IDC said that the newer tablets don’t offer enough new features to entice people to upgrade. After all tablets were always looking for an app which made them useful, which never arrived.

To counteract the downturn, more manufacturers are turning to tablets with detachable keyboards that can thus serve as laptops – on otherwords returning to the netbooks that the Tablets were said to replace.

“With the PC industry in decline, the detachable market stands to benefit as consumers and enterprises seek to replace their aging PCs with detachables,” IDC senior research analyst Jitesh Ubrani said in a statement.

Apple saw its shipments and market share drop but remained in first place. Apple’s latest 9.7-inch iPad Pro and the new 256GB storage option for the 12.9-inch iPad Pro are “healthy additions” to the lineup, IDC said. Samsung also saw its shipments and market share decline. Though the Samsung Galaxy Tab lineup is still popular, its detachable TabPro S is dead in the water thanks to its $900 price tag.

Amazon has found success with its starting-at-$49 Fire, showing that consumers will still buy bargain-priced tablets. Missing from the list was Microsoft in spite of the popularity of its Surface Pro products, which start at $900.

IDC said:

“The Surface line is great. But it’s tough to drive volume in the first quarter. Prices of Surface products are fairly high, but Microsoft is in the top five list for tablets with detachable keyboards. The top five for tablets as a whole is a tougher nut to crack given the large slate volumes compared to detachables.”

Courtesy-Fud

Apple’s Tim Cook might have thought yesterday, as he walked away from the cheering crowds of Apple employees and rabid New York Times writers, that he had won the day.

However, Apple shares fell 1.9 percent as shareholders realised that there were no transformative products that could jumpstart the company’s sales ahead of the crucial holiday season.

Apple shares usually drop an average of 0.4 percent on the day of iPhone announcements because the hype never matches the reality but this is a much bigger fall.

The big iPad received a raspberry because it was too big and similar to Microsoft’s Surface tablet and the new iPhones were too similar to those released a year ago. The Apple Surface Pro even came with a stylus, which is something that Apple fanboys mocked for years. In fact the only innovative thing about it was that it required recharging every ten hours making it the chocolate teapot of pencils.

All they had which was new was the 3D Touch which is a “so what?” technology which no one really needed or cares about. It was certainly not worth upgrading to get.

Jobs’ Mob has clearly given up on any pretence of “thinking different” and short of ideas has copied itself and others.

We expected the Apple TV announcement to be hugely disappointing. Apple has mostly dialled back its ambitions this year as it plans a bigger telly service announcement next year. But you would think that after all these years not upgrading the Apple TV, Jobs Mob could have come up with some more interesting hardware.

What we got were demonstrations showed tricks to make viewing easier voice control which can rewind a video for 15 seconds and turn on subtitles, when a viewer asks something like “What did she say?”

Oddly Cook said that Apple had worked really hard, and really long on that project. The new set-top box will include an app store and let developers create new software for Apple TV, including video games.

Again nothing that you can’t get elsewhere and probably a lot cheaper.  We expect the Tame Apple Press will go into damage control limitation exercise and try to convince the world that everything is brilliant.  Watch the comments below for statements from “Apple investors” claiming that their shares have gone up and that there was tons in yesterday’s rally to get excited about.

Source-http://www.thegurureview.net/computing-category/are-investors-losing-patience-with-apples-inventiveness.html