Apple Previews New Operating System

Apple today released a preview version of Mac OS X 10.7, also known as  Lion, to developers, who can download the new operating system from the Mac App Store.

The preview is developers’ first look at the upgrade scheduled to reach consumers sometime this summer.

Included in the preview, and to be bundled with the operating system when it ships, is Lion Server, Apple’s new server software. One analyst saw that move as an admission by Apple that it hasn’t been able to make inroads into the corporate server market.

“They’ve recognized they’re not going to break into the data center,” said Ezra Gottheil of Technology Business Research. “They’re admitting that what server sales they’ve made in the past have been to very small businesses.”

Currently, Mac OS X Snow Leopard Server is sold separately from the general-purpose edition for $499.

Late last year, Apple killed its Xserve line of rack servers, halting sales of the hardware on Jan. 31, 2011. Instead, Apple now steers customers toward Mac Pro and Mac Mini systems with Leopard Server pre-installed.  The bundling of Lion Server with Mac OS X 10.7 will save customers hundreds of dollars, said Gottheil, assuming Apple sticks to its traditional $129 price point for Lion next summer.

“A very small server should cost about $700 [this summer], not the $1,000 [a server-equipped Mac Mini] costs now,” said Gottheil.

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Acer Returning To Server Market In U.S.

Acer, the No. 4 PC maker in this country, has released a line of servers and storage products for the United States market.

The launch marks the company’s return, or reinvestment, in the U.S. as a server vendor. Acer sells consumer PCs and related devices under its own name, as well under Gateway, eMachines, and Packard Bell brands.

It had previously sold servers in the U.S., but it let that business dwindle over the last few years. The company said it has made a major investment in this market.

It said it has expanded its support and service capabilities, and will manufacturer its server products in the U.S. through third-party makers.

“I want to make sure that we can we build very, very quickly and deliver much faster than everyone else,” said Todd Mottershead, senior manager for servers and storage at Acer.

IDC ranked Acer No. 3 worldwide PC shipments in the fourth quarter of 2010, following Hewlett Packard and Dell. In the U.S., Acer is the fourth largest vendor; HP has 28.6% of the U.S. market; Dell about 22%; Toshiba, about 10%; and Acer 9%.

Acer has been selling servers outside the U.S.

For its U.S. reintroduction, Acer has released a tower rack, blade system, and systems especially designed for cloud computing, all with a number of configurations, as well as network attached storage products. Prices range from $721 for a tower to $10,499, for storage. Acer will be selling through channel partners. Read More…..

Nokia Adopts Windows Phone 7 OS

Nokia will adopt Microsoft’s Windows Phone as its main smartphone strategy, the company stated today, after days of speculation on what it would do to compete with Apple’s iPhone and Google’s Android.

The companies will also partner on mobile ads- Nokia will use Microsoft adCenter in mobile devices and on mapping- where Nokia Maps will become part of Microsoft’s Bing search engine. Nokia’s application and content store will be integrated into Microsoft’s Marketplace.

Before today’s announcement, Nokia CEO Stephen Elop had stated that Nokia needed to “decide how we either build, catalyze or join an ecosystem” to change its fortunes. In the end it decided to partner with Microsoft and join the Windows Phone 7 ecosystem.

Nokia will contribute its hardware design and language support to the partnership, and help bring Windows Phone to a larger range of price points, market segments and geographies, the companies said in an open letter from Elop and Microsoft CEO Steve Ballmer. R ead More……..